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PRKSUnited Parks & Resorts Inc.Sell5.0·$48.44+2.80%
SellModerate Confidence
Investment thesis

United Parks & Resorts has missed earnings expectations in all 4 of the last 4 quarters with an average negative surprise of -43%, while carrying 36% short interest and negative operating margin compression of -43.5%, making it a high-risk situation with limited near-term recovery catalysts.

Thesis pillars

  • Operating Margin Compression Negative FcfStable
  • Extreme Short Interest SignalStable
  • Four Consecutive Earnings MissesStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

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United Parks & Resorts Inc. (PRKS) Stock Analysis

SellVALUE-TRAP 1/5Moderate Confidence

Consumer Cyclical · Leisure

Sell if holding. Analyst target reached at $48.44 — A.R:R is negative (-1.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Consecutive earnings misses (4).

United Parks & Resorts owns or licenses 13 theme parks under the SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands across five U.S. states and the UAE. Revenue comes primarily from park admissions and in-park food, merchandise, and other purchases; a... Read more

$48.44-1.1% A.UpsideScore 5.0/10#11 of 14 Leisure
QualityF-score6 / 9FCF yield4.49%
Stop $45.05Target $47.92(resistance)A.R:R -1.3:1
Analyst target$44.50-8.1%10 analysts
$47.92our TP
$48.44price
$44.50mean
$37
$54

Sell if holding. Analyst target reached at $48.44 — A.R:R is negative (-1.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Consecutive earnings misses (4). Chart setup: No clear chart pattern; technical signals are mixed. Score 5.0/10, moderate confidence.

Passes 6/8 gates (clean insider activity, no SEC red flags, news events none recent, earnings proximity 34d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio. Suitability: aggressive.

10-K grounded · weekly refresh

About United Parks & Resorts Inc.

About United Parks & Resorts Inc.

United Parks & Resorts owns 12 theme parks across Florida, California, Texas, Virginia, and Pennsylvania, plus a licensed SeaWorld park in the UAE, on roughly 2,000 acres of owned land and 190 leased acres in San Diego. The portfolio includes three of the top 20 North American theme parks and five of the top 20 water parks by attendance (TEA/AECOM 2024 Report) under the SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands. Florida, California, and Virginia historically generate a significant portion of revenues.

United Parks earns revenue through two primary sources: ticket admissions and in-park spending on food, merchandise, and other items. Parks are clustered geographically to offer multi-park bundled pricing and shared overhead; some parks operate year-round, which reduces seasonal cash flow volatility. The company employs a substantial seasonal and part-time workforce for peak periods, and management disclosed that staffing challenges in 2024 and 2025 led to temporary ride or food-and-beverage closures and longer wait times at certain parks. Labor cost exposure is material across multiple states: Florida's minimum wage reaches $15.00 per hour on September 30, 2026; Virginia's state minimum wage rose to $12.77 in 2026; and San Diego legislation sets theme park worker wages at $19.00 per hour starting July 1, 2026, with $1.50 annual increases until reaching $25.00 in 2030. The zoological collection and animal care expertise, built over more than 65 years, represent barriers to entry that constrain competitive replication.

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San Diego's theme park minimum wage legislation is the sharpest near-term labor cost pressure: beginning July 1, 2026, wages for theme park employees rise to $19.00 per hour and increase by $1.50 annually until reaching $25.00 per hour effective July 1, 2030, with CPI-indexed adjustments from July 1, 2031 forward. Combined with Florida's $15.00 floor effective September 30, 2026, these escalators affect three of the company's principal revenue-generating states simultaneously. The 10-K notes that wage mandates may also cause compression that prompts experienced workers to depart even when base wages are raised, compounding the staffing challenges the company disclosed in recent years.

See also: Consumer Cyclical · Leisure

From United Parks & Resorts Inc.'s most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-06
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Aug 6, 202634d to earnings· next earnings call

Thesis

Rewards
Attractive valuation
Risks
Analyst target reached - limited upside remaining
Consecutive earnings misses (4)
Negative momentum

Key Metrics

P/E (TTM)18.2
P/E (Fwd)10.3
Mkt Cap$2.3B
EV/EBITDA8.7
Profit Mgn9.1%
ROE
Rev Growth-3.0%
Beta1.15
DividendNone
Rating analysts18

Quality Signals

Piotroski F6/9

Options Flow

P/C0.05bullish
IV54%elevated

Concentration Risks(10-K Item 1A)

  • MEDIUMGeographicFlorida, California, Virginia
    10-K Item 1A: 'A significant portion of our revenues are historically generated in the States of Florida, California and Virginia'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Support Resistance
0.5
Bollinger
1.6
52w Position
7.0

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
Erm
5.0
Earnings Timing
5.0
News Activity
5.0
Earnings concerns: 0B/4M

Momentum below the gate floor. Component breakdown shows what dragged the score down.static

Volume
0.3
Obv
1.0
Macd
2.3
Rsi
5.0
Ma Position
8.0
Volume distribution (falling OBV)Above 200-MA but MA slope flat
GatesMomentum 3.3<4.5A.R:R -1.3=NEGATIVEInsider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 34d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Aggressive
RSI
60 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $39.52Resistance $48.90

Price Targets

$45
$48
A.Upside-1.1%
A.R:R-1.3:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-20.1% upside)
! momentum at 3.3 (below the engine's 4.5 threshold)
! Negative risk/reward — downside exceeds upside

Earnings

M
M
M
M
0/4 beats
Next Earnings2026-08-06 (34d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PRKS stock a buy right now?

Sell if holding. Analyst target reached at $48.44 — A.R:R is negative (-1.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Consecutive earnings misses (4). Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $45.05. Score 5.0/10, moderate confidence.

What is the PRKS stock price target?

Take-profit target: $47.92 (-1.1% upside). Prior stop was $45.05. Stop-loss: $45.05.

What are the risks of investing in PRKS?

Analyst target reached - limited upside remaining; Consecutive earnings misses (4); Negative momentum.

Is PRKS overvalued or undervalued?

United Parks & Resorts Inc. trades at a P/E of 18.2 (forward 10.3). TrendMatrix value score: 7.5/10. Verdict: Sell.

What do analysts say about PRKS?

18 analysts cover PRKS with a consensus score of 3.7/5. Average price target: $45.

What does United Parks & Resorts Inc. do?United Parks & Resorts owns or licenses 13 theme parks under the SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and...

United Parks & Resorts owns or licenses 13 theme parks under the SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands across five U.S. states and the UAE. Revenue comes primarily from park admissions and in-park food, merchandise, and other purchases; a significant portion of revenues historically comes from Florida, California, and Virginia.

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