Skip to main content
ASAmer Sports, Inc.Buy Wait6.0·$32.87-0.75%
Buy WaitModerate Confidence
Investment thesis

A wide economic moat, a perfect Piotroski F-Score of 9 out of 9, 32% revenue growth, and a risk/reward of roughly 2.7-to-1 with 25% upside to the analyst target define a high-quality growth setup; the primary near-term caveat is a technical death cross that, while showing early signs of recovery with MACD improving and RSI stabilizing at 44, has not yet fully confirmed the reversal.

Thesis pillars

  • Wide Moat Quality FranchiseStable
  • Strong Growth Beat StreakStable
  • Favorable Risk Reward UpsideStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

Amer Sports, Inc. (AS) Stock Analysis

Buy WaitVALUE-TRAP 1/5GrowthQualityModerate Confidence

Consumer Cyclical · Leisure

Earnings in 2 days (2026-08-18). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Wait — supporting gate not met yet. Price is at or below entry $33.62 but weak momentum still blocks BUY_NOW. Key risks: Negative momentum; Elevated risk factors.

Amer Sports, Inc. designs, manufactures, markets, distributes, and sells sports equipment, apparel, footwear, and accessories in Europe, the Middle East, Africa, the Americas, Mainland China, Hong Kong, Macau, Taiwan, and the Asia Pacific. It operates through three segments:... Read more

$32.87+36.6% A.UpsideScore 6.0/10#3 of 14 Leisure
QualityF-score9 / 9FCF yield2.42%
Entry $33.62(Atr Pullback Sticky)Stop $31.19Target $44.91(analyst − 10%)A.R:R 5.0:1
Analyst target$49.90+51.8%22 analysts
$44.91our TP
$32.87price
$49.90mean
$64

Wait — supporting gate not met yet. Price is at or below entry $33.62 but weak momentum still blocks BUY_NOW. Key risks: Negative momentum; Elevated risk factors. Chart setup: No clear chart pattern; technical signals are mixed. Earnings in 2 days. Wait until post-earnings. Score 6.0/10, moderate confidence.

Passes 6/8 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and earnings proximity 2d<=7d. Suitability: aggressive.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-08-16
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Tue, Aug 18, 20262d to earnings· next earnings call

Thesis

Rewards
Strong growth profile
Wide economic moat
Analyst upside: 37%
Risks
Negative momentum
Elevated risk factors

Key Metrics

P/E (TTM)41.1
P/E (Fwd)21.0
Mkt Cap$19.1B
EV/EBITDA18.0
Profit Mgn6.5%
ROE7.9%
Rev Growth32.1%
Beta2.04
DividendNone
Rating analysts29

Quality Signals

Piotroski F9/9MoatWide

Options Flow

P/C2.31bearish
IV113%elevated
Max Pain$25-23.9% vs spot

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

No paid promotion. TrendMatrix does not accept payment from any issuer, broker, or third party in exchange for coverage of any security. Our sole compensation is subscription revenue.

No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

1 floor-breaker

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Macd
0.0
Obv
1.0
Ma Position
2.2
Volume
3.2
Rsi
3.5
Volume distribution (falling OBV)Below 200-MA but MA still rising (+0.6%/30d) — pullback in uptrend, not confirmed weakness
GatesMomentum 2.0<4.5EARNINGS PROXIMITY 2d<=7dA.R:R 5.0 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Aggressive
RSI
36 · Neutral
20D MA 50D MA 200D MADEATH CROSSSupport $32.48Resistance $37.65

Price Targets

$31
$34
$45
A.Upside+36.6%
A.R:R5.0:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Earnings in 2 days - binary event risk
! momentum at 2.0 (below the engine's 4.5 threshold)
! EARNINGS_PROXIMITY:2d<=7d

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-08-18 (2d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is AS stock a buy right now?

Wait — supporting gate not met yet. Price is at or below entry $33.62 but weak momentum still blocks BUY_NOW. Key risks: Negative momentum; Elevated risk factors. Chart setup: No clear chart pattern; technical signals are mixed. Earnings in 2 days. Wait until post-earnings. Target $44.91 (+36.6%), stop $31.19 (−5.4%), A.R:R 5.0:1. Score 6.0/10, moderate confidence.

What is the AS stock price target?

Take-profit target: $44.91 (+36.6% upside). Target $44.91 (+36.6%), stop $31.19 (−5.4%), A.R:R 5.0:1. Stop-loss: $31.19.

What are the risks of investing in AS?

Negative momentum; Elevated risk factors.

Is AS overvalued or undervalued?

Amer Sports, Inc. trades at a P/E of 41.1 (forward 21.0). TrendMatrix value score: 5.6/10. Verdict: Buy (Wait for Entry).

What do analysts say about AS?

29 analysts cover AS with a consensus score of 4.3/5. Average price target: $50.

What does Amer Sports, Inc. do?Amer Sports, Inc. designs, manufactures, markets, distributes, and sells sports equipment, apparel, footwear, and...

Amer Sports, Inc. designs, manufactures, markets, distributes, and sells sports equipment, apparel, footwear, and accessories in Europe, the Middle East, Africa, the Americas, Mainland China, Hong Kong, Macau, Taiwan, and the Asia Pacific. It operates through three segments: Technical Apparel, Outdoor Performance, and Ball & Racquet Sports. The Technical Apparel segment offers outdoor apparel, footwear, and accessories, which include climbing gear. The Outdoor Performance segment provides hiking and running footwear, functional apparel, skiing and snowboarding gear, and lifestyle footwear products. The Ball & Racquet Sports segment offers sports equipment for tennis, baseball, American football, basketball, golf, and various other professional and recreational sports, as well as functional athletic apparel. This segment provides custom-fitting protective gear and apparel for baseball, softball, football, and lacrosse. The company sells its products under the Arc'teryx, PeakPerformance, Salomon, Atomic, Armada, Wilson, Louisville Slugger, DeMarini, EvoShield, and Atec brands. It distributes its products through retail stores, general sporting goods retailers, specialty stores, independently operated partner stores, and distributors, as well as retailer-owned and third-party e-commerce websites. The company was formerly known as Amer Sports Management Holding (Cayman) Limited and changed its name to Amer Sports, Inc. in August 2023. Amer Sports, Inc. was founded in 1950 and is based in Helsinki, Finland.

Related stocks: YETI (YETI Holdings, Inc.) · HAS (Hasbro, Inc.) · PLNT (Planet Fitness, Inc.) · PTON (Peloton Interactive, Inc.) · CALY (Callaway Golf Company)
Home Stocks AS

Latest news

Latest News

TradingKey5d agoCONCERN
Quiver Quantitative5d agoCONCERNEarnings
TradingKey18d ago
TradingKey18d ago
Maersk81d ago
Maersk81d ago
Maersk81d ago
Reuters88d ago
Investing.com88d agoAnalyst
Seeking Alpha88d ago
Thestreet.com88d ago
LinkedIn88d ago
TIKR.com88d ago
Investing.com88d ago
Morningstar88d ago
The Globe and Mail88d agoEarnings
Pluang88d agoEarnings
Moomoo95d agoAnalyst
Uk.finance.yahoo.com4d ago
CNBC11d ago
Loading more...