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PRKSUnited Parks & Resorts Inc.Sell5.1·$45.69+1.20%
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United Parks & Resorts Inc. (PRKS) Stock Analysis

Recovery setup

SellVALUE-TRAP 2/5Moderate Confidence

Consumer Cyclical · Leisure

Sell if holding. Engine safety override at $45.69: Risk below floor (2.8 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.1/10. Specifically: High short interest: 36%; Below-average business quality.

United Parks & Resorts owns and operates 13 theme parks across the U.S. under SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands, plus a licensed SeaWorld park in the UAE. Revenue is generated primarily from theme park admissions, food, merchandise, and... Read more

$45.69+0.4% A.UpsideScore 5.1/10#11 of 12 Leisure
QualityF-score6 / 9FCF yield4.82%
Stop $42.51Target $45.91(resistance)A.R:R -1.0:1
Analyst target$44.50-2.6%10 analysts
$45.91our TP
$45.69price
$44.50mean
$37
$54

Sell if holding. Engine safety override at $45.69: Risk below floor (2.8 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.1/10. Specifically: High short interest: 36%; Below-average business quality. Chart setup: Death cross but MACD improving, RSI 74. Score 5.1/10, moderate confidence.

Passes 7/10 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, earnings proximity 52d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio and death cross (50MA < 200MA). Suitability: aggressive.

10-K grounded · weekly refresh

About United Parks & Resorts Inc.

About United Parks & Resorts Inc.

United Parks & Resorts owns 12 theme parks across Florida, California, Texas, Virginia, and Pennsylvania, plus a licensed SeaWorld park in the UAE, on roughly 2,000 acres of owned land and 190 leased acres in San Diego. The portfolio includes three of the top 20 North American theme parks and five of the top 20 water parks by attendance (TEA/AECOM 2024 Report) under the SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands. Florida, California, and Virginia historically generate a significant portion of revenues.

United Parks earns revenue through two primary sources: ticket admissions and in-park spending on food, merchandise, and other items. Parks are clustered geographically to offer multi-park bundled pricing and shared overhead; some parks operate year-round, which reduces seasonal cash flow volatility. The company employs a substantial seasonal and part-time workforce for peak periods, and management disclosed that staffing challenges in 2024 and 2025 led to temporary ride or food-and-beverage closures and longer wait times at certain parks. Labor cost exposure is material across multiple states: Florida's minimum wage reaches $15.00 per hour on September 30, 2026; Virginia's state minimum wage rose to $12.77 in 2026; and San Diego legislation sets theme park worker wages at $19.00 per hour starting July 1, 2026, with $1.50 annual increases until reaching $25.00 in 2030. The zoological collection and animal care expertise, built over more than 65 years, represent barriers to entry that constrain competitive replication.

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San Diego's theme park minimum wage legislation is the sharpest near-term labor cost pressure: beginning July 1, 2026, wages for theme park employees rise to $19.00 per hour and increase by $1.50 annually until reaching $25.00 per hour effective July 1, 2030, with CPI-indexed adjustments from July 1, 2031 forward. Combined with Florida's $15.00 floor effective September 30, 2026, these escalators affect three of the company's principal revenue-generating states simultaneously. The 10-K notes that wage mandates may also cause compression that prompts experienced workers to depart even when base wages are raised, compounding the staffing challenges the company disclosed in recent years.

See also: Consumer Cyclical · Leisure

From United Parks & Resorts Inc.'s most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-15
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Aug 6, 202652d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Target reached (-15.3% upside)
Risk below floor (2.8 < 3.0)
Value-trap signals (2/5): Margin compression (op margin -43.5%), Negative free cash flow

Key Metrics

P/E (TTM)17.0
P/E (Fwd)10.1
Mkt Cap$2.1B
EV/EBITDA8.4
Profit Mgn9.1%
ROE
Rev Growth-3.0%
Beta1.18
DividendNone
Rating analysts18

Quality Signals

Piotroski F6/9

Options Flow

P/C1.27bearish
IV81%elevated
Max Pain$18-61.7% vs spot

Concentration Risks(10-K Item 1A)

  • MEDIUMGeographicFlorida, California and Virginia
    10-K Item 1A: 'A significant portion of our revenues are historically generated in the States of Florida, California and Virginia. Any risks affecting such markets... may materially adversely affect our business'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

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Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
Erm
5.0
Earnings Timing
5.0
Earnings concerns: 0B/4M

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Support Resistance
0.8
Bollinger
1.2
52w Position
6.1

Risk profile below the gate floor. Component breakdown shows what dragged the score down.static

Short Interest
0.0
Implied Vol
0.0
Volatility
1.1
Max Pain Risk
3.0
Days To Cover
4.4
Put Call
4.9
Beta
6.3
High short interest: 36%High IV: 81%Above max pain $18
GatesA.R:R -1.0=NEGATIVEDeath cross (50MA < 200MA)Momentum 4.7<5.5 (soft — BUY_NOW allowed but watch)Momentum 4.7>=4.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 52d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Aggressive
RSI
74 · Overbought
20D MA 50D MA 200D MADEATH CROSSSupport $33.34Resistance $46.85

Price Targets

$43
$46
A.Upside+0.5%
A.R:R-1.0:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-15.3% upside)
! Risk below floor (2.8 < 3.0)
! Value-trap signals (2/5): Margin compression (op margin -43.5%), Negative free cash flow

Earnings

M
M
M
M
0/4 beats
Next Earnings2026-08-06 (52d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PRKS stock a buy right now?

Sell if holding. Engine safety override at $45.69: Risk below floor (2.8 < 3.0) triggers a hard block regardless of the otherwise-positive setup — overall score 5.1/10. Specifically: High short interest: 36%; Below-average business quality. Chart setup: Death cross but MACD improving, RSI 74. Prior stop was $42.51. Score 5.1/10, moderate confidence.

What is the PRKS stock price target?

Take-profit target: $45.91 (+0.4% upside). Prior stop was $42.51. Stop-loss: $42.51.

What are the risks of investing in PRKS?

Target reached (-15.3% upside); Risk below floor (2.8 < 3.0); Value-trap signals (2/5): Margin compression (op margin -43.5%), Negative free cash flow.

Is PRKS overvalued or undervalued?

United Parks & Resorts Inc. trades at a P/E of 17.0 (forward 10.1). TrendMatrix value score: 7.6/10. Verdict: Sell.

What do analysts say about PRKS?

18 analysts cover PRKS with a consensus score of 3.7/5. Average price target: $45.

What does United Parks & Resorts Inc. do?United Parks & Resorts owns and operates 13 theme parks across the U.S. under SeaWorld, Busch Gardens, Aquatica,...

United Parks & Resorts owns and operates 13 theme parks across the U.S. under SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place brands, plus a licensed SeaWorld park in the UAE. Revenue is generated primarily from theme park admissions, food, merchandise, and other in-park purchases. Hill Path Capital LP controls approximately 53.2% of outstanding shares.

Related stocks: PLNT (Planet Fitness, Inc.) · HAS (Hasbro, Inc.) · YETI (YETI Holdings, Inc.) · AS (Amer Sports, Inc.) · OSW (OneSpaWorld Holdings Limited)
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