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HASHasbro, Inc.Sell6.2·$84.96-0.04%
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Hasbro, Inc. (HAS) Stock Analysis

SellVALUE-TRAP 1/5Moderate Confidence

Consumer Cyclical · Leisure

Sell if holding. Engine flags exit at $84.96. Leverage penalty (D/E 5.7): -1.5.

Hasbro makes and licenses games, toys, and IP including Magic: The Gathering, Monopoly, Dungeons & Dragons, Nerf, and Peppa Pig, sold globally through retail and ecommerce channels. Revenue comes from product sales, digital gaming, and consumer licensing; in 2025 the top five... Read more

$84.96+19.8% A.UpsideScore 6.2/10#2 of 12 Leisure
QualityF-score8 / 9FCF yield4.56%
IncomeYield3.29%(5y avg 4.01%)Payout92.41%at-risk
Stop $81.22Target $101.76(analyst − 10%)A.R:R 4.0:1
Analyst target$113.07+33.1%15 analysts
$101.76our TP
$84.96price
$113.07mean
$125

Sell if holding. Engine flags exit at $84.96. Leverage penalty (D/E 5.7): -1.5. Chart setup: No clear chart pattern; technical signals are mixed. Score 6.2/10, moderate confidence.

Passes 8/9 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, earnings proximity 36d clear, semi cycle peak clear, materials cycle peak clear). Suitability: moderate.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-06-17
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Wed, Jul 22, 202636d to earnings· next earnings call

Thesis

Rewards
Strong earnings beat streak (4/4)
Strong growth profile
Risks
Leverage penalty (D/E 5.7): -1.5

Key Metrics

P/E (TTM)
P/E (Fwd)13.3
Mkt Cap$12.0B
EV/EBITDA11.5
Profit Mgn-4.6%
ROE-23.3%
Rev Growth12.7%
Beta0.48
Dividend3.29%
Rating analysts21

Quality Signals

Piotroski F8/9MoatNarrow

Options Flow

P/C0.41bullish
IV47%normal
Max Pain$43-50.0% vs spot

Concentration Risks(10-K Item 1A)

  • MEDIUMCustomertop five customers35%
    10-K Item 1: 'net revenues from our top five customers accounted for approximately 35% of our consolidated global net revenues'
  • LOWCustomerAmazon.com11%
    10-K Item 1: 'Amazon.com, Inc. and Wal-Mart, Inc. together represented 20% of consolidated global net revenues, with each accounting for 11% and 9%, respectively'
  • LOWCustomerWal-Mart9.0%
    10-K Item 1: 'Amazon.com, Inc. and Wal-Mart, Inc. together represented 20% of consolidated global net revenues, with each accounting for 11% and 9%, respectively'
  • MEDIUMGeographicChina manufacturers
    10-K Item 1A: 'a substantial but decreasing number of which are in China'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

1 floor-breaker

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Quality Rank
1.3
Value Rank
2.5
Growth Rank
6.7
GatesMomentum 5.4<5.5 (soft — BUY_NOW allowed but watch)Momentum 5.4>=4.5A.R:R 4.0 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 36d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Moderate
RSI
39 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $82.16Resistance $96.67

Price Targets

$81
$102
A.Upside+19.8%
A.R:R4.0:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Analyst Consensus

Analysts21
Consensus4.2/5
Avg Target$113

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-07-22 (36d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is HAS stock a buy right now?

Sell if holding. Engine flags exit at $84.96. Leverage penalty (D/E 5.7): -1.5. Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $81.22. Score 6.2/10, moderate confidence.

What is the HAS stock price target?

Take-profit target: $101.76 (+19.8% upside). Prior stop was $81.22. Stop-loss: $81.22.

What are the risks of investing in HAS?

Leverage penalty (D/E 5.7): -1.5.

Is HAS overvalued or undervalued?

Hasbro, Inc. trades at a P/E of N/A (forward 13.3). TrendMatrix value score: 6.9/10. Verdict: Sell.

What do analysts say about HAS?

21 analysts cover HAS with a consensus score of 4.2/5. Average price target: $113.

What does Hasbro, Inc. do?Hasbro makes and licenses games, toys, and IP including Magic: The Gathering, Monopoly, Dungeons & Dragons, Nerf, and...

Hasbro makes and licenses games, toys, and IP including Magic: The Gathering, Monopoly, Dungeons & Dragons, Nerf, and Peppa Pig, sold globally through retail and ecommerce channels. Revenue comes from product sales, digital gaming, and consumer licensing; in 2025 the top five customers accounted for approximately 35% of consolidated global net revenues.

Related stocks: PLNT (Planet Fitness, Inc.) · AS (Amer Sports, Inc.) · OSW (OneSpaWorld Holdings Limited) · YETI (YETI Holdings, Inc.) · LTH (Life Time Group Holdings, Inc.)
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