The stock screens exceptionally cheap at a forward multiple of 8.7 times with 21% upside to analyst consensus, but three consecutive earnings misses before a single recent beat, no competitive moat, severe customer concentration, and deteriorating price momentum make this a value trap until the fundamental recovery is confirmed by at least two successive positive earnings surprises.
Thesis pillars
- Deep Value Analyst Upside→Stable
- Severe Customer Supplier Concentration↑Improving
- No Competitive Moat Below Floor Quality→Stable
- +2 more pillars — see the Why tab for full reasoning
Dana Incorporated (DAN) Stock Analysis
Range Bound setup
Consumer Cyclical · Auto Parts
Sell if holding. Engine safety override at $27.07: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.7/10 and A.R:R 2.3:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend.
Dana Incorporated supplies power-conveyance and energy-management solutions to light and commercial vehicle OEMs worldwide, with $7.5 billion in 2025 sales split 70%/30% between its two segments across 24 countries. Ford Motor Company represented approximately 32% of 2025 sales,... Read more
Sell if holding. Engine safety override at $27.07: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.7/10 and A.R:R 2.3:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend. Chart setup: RSI 56 mid-range, Bollinger mid-band. Score 5.7/10, moderate confidence.
Passes 7/8 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear, materials cycle peak clear). Suitability: aggressive.
Recent developments
updated 2026-07-26Recent Developments — Dana Incorporated
Latest news
- NEWS RBC Capital Maintains Outperform on Dana, Lowers Price Target to $33 — benzinga Jul 13, 2026 positive
- NEWS UBS Maintains Buy on Dana, Lowers Price Target to $39 — benzinga Jul 9, 2026 positive
- NEWS This SkyWest Analyst Is No Longer Bullish; Here Are Top 4 Downgrades For Thursday — benzinga Jul 2, 2026 neutral
- NEWS Barclays Downgrades Dana to Equal-Weight, Lowers Price Target to $33 — benzinga Jul 2, 2026 negative
- NEWS Wells Fargo Maintains Equal-Weight on Dana, Lowers Price Target to $33 — benzinga Jun 12, 2026 negative
Generated 2026-07-26T06:27:13Z.
Upcoming dated catalysts
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- MEDIUMCustomerFord Motor Company32%10-K Item 1: 'Ford Motor Company ... our sales to Ford were approximately 32% in 2025'
- LOWCustomerStellantis N.V.13%10-K Item 1: 'Stellantis N.V. ... Our sales to Stellantis (via a directed supply relationship) were approximately 13% in 2025'
- HIGHCustomertop 10 customers76%10-K Item 1: 'Our 10 largest customers collectively accounted for approximately 76% of our sales in 2025'
- HIGHSuppliersingle sources of supply10-K Item 1A: 'we are dependent on single sources of supply for some components of our products'
- MEDIUMGeographicnon-U.S. operations43%10-K Item 1A: 'Approximately 43% of our sales in 2025 were from operations located in countries other than the U.S.'
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Rating Breakdown
4 floor-breakers·1 ceiling hit
No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static
Quality below the gate floor. Component breakdown shows what dragged the score down.static
Growth below the gate floor. Component breakdown shows what dragged the score down.static
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Engine safety override at $27.07: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.7/10 and A.R:R 2.3:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Below long-term trend. Chart setup: RSI 56 mid-range, Bollinger mid-band. Prior stop was $25.19. Score 5.7/10, moderate confidence.
Take-profit target: $32.69 (+20.8% upside). Prior stop was $25.19. Stop-loss: $25.19.
Concentration risk — Customer: top 10 customers (76.0%); Concentration risk — Supplier: single sources of supply; Quality below floor (3.5 < 4.0).
Dana Incorporated trades at a P/E of N/A (forward 7.3). TrendMatrix value score: 9.0/10. Verdict: Sell.
14 analysts cover DAN with a consensus score of 3.8/5. Average price target: $38.
What does Dana Incorporated do?Dana Incorporated supplies power-conveyance and energy-management solutions to light and commercial vehicle OEMs...
Dana Incorporated supplies power-conveyance and energy-management solutions to light and commercial vehicle OEMs worldwide, with $7.5 billion in 2025 sales split 70%/30% between its two segments across 24 countries. Ford Motor Company represented approximately 32% of 2025 sales, the top 10 customers collectively 76%, and the Off-Highway business was divested to Allison Transmission in January 2026.