Skip to main content
DANDana IncorporatedSell5.0·$25.57+2.65%
DAN · Why this verdict

Why Dana (DAN) is rated SELL

Updated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

No paid promotion. TrendMatrix does not accept payment from any issuer, broker, or third party in exchange for coverage of any security. Our sole compensation is subscription revenue.

No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

VerdictSELL
Overall score5.0/10
ConfidenceMEDIUM
MacroNEUTRAL

Thesis pillars

A forward P/E of 8.7 times, a PEG ratio near zero, and analyst consensus implying 21% upside to the $35.79 target create a compelling valuation case — the market is pricing in little optimism relative to current earnings levels.

Stable
Value
Expectation
Forward earnings estimates are revised upward over the next two quarters and the stock closes at least half the gap to the $35.79 analyst consensus target.

CounterThe same cheap multiple persisted through three consecutive earnings misses; the low forward P/E may reflect accurate expectations for ongoing earnings weakness rather than a genuine market dislocation.

The top ten customers account for 76% of revenue and the company relies on single-source suppliers — two concentration risks rated high severity in the company's own risk disclosures — meaning the loss of any key relationship would have an outsized impact on results.

Stable
Bear case
Expectation
If this pillar is wrong, customer revenue concentration falls below 65% over the next four quarters as new customer relationships are established.

CounterHigh customer concentration is common in auto-parts supply; long-term supply agreements with major vehicle manufacturers can provide revenue visibility even at elevated concentration levels.

The company has no identifiable competitive moat, and quality scores 3.5 out of 10 — below the minimum acceptable threshold — with free cash flow at only 50% of net income flagging a meaningful gap between reported earnings and cash generation.

Stable
Quality
Expectation
If this pillar is wrong, FCF conversion rises above 70% of net income and quality score improves above 4.5 for 2 consecutive quarters, indicating an emerging competitive advantage.

CounterA Piotroski F-Score of 7 out of 9 and peer-group-leading gross margins suggest the financial foundation is not as weak as the headline quality score implies.

The most recent quarter (May 2026) produced a 14% earnings beat — the first positive surprise after three straight misses, including a 69% shortfall in February 2026 and a 46% miss in October 2025 — suggesting the earnings trough may be forming.

Stable
Earnings
Expectation
EPS beats two consecutive quarters following the most recent print, with surprise magnitude above 10% each time.

CounterA single beat after three misses is inconclusive; the prior misses were severe, and the average surprise across the four quarters remains deeply negative at roughly minus 28%, so the burden of proof for a durable recovery remains high.

Volume is in a distribution phase with a falling OBV, momentum scores 4.0 out of 10 — just below the minimum passing threshold — and no clear chart pattern has emerged, indicating institutional sellers remain active despite an oversold RSI of 32.

Stable
Momentum
Expectation
OBV reverses to a rising trend and momentum score improves above 5.0, confirming that buying interest has returned.

CounterAn RSI of 32 is historically associated with near-term mean reversion; the oversold reading in the context of an uptrend pullback may itself be a setup for a relief rally even without a fundamental catalyst.

TrendMatrix Research · core thesis

Engine thesis — one sentence

The stock screens exceptionally cheap at a forward multiple of 8.7 times with 21% upside to analyst consensus, but three consecutive earnings misses before a single recent beat, no competitive moat, severe customer concentration, and deteriorating price momentum make this a value trap until the fundamental recovery is confirmed by at least two successive positive earnings surprises.

Falsifiable statement — pillar-level invalidators below. Engine-derived; not personalized advice.

Per-dimension breakdown

Value

9.4/10data confidence 83%
ComponentSub-score
P/S10.0
EV/EBITDA8.1
Fwd P/E9.7
PEG10.0
Analyst target9.0
  • Forward P/E: 7.4x
  • PEG: 0.00
  • Attractively valued

Quality

3.5/10data confidence 100%
ComponentSub-score
ROE0.0
ROA1.5
Gross margin0.0
Op margin1.4
Net margin7.6
Current ratio5.7
FCF quality4.0
Moat3.9
Piotroski F7.8
  • Strong margins: 15%
  • Earnings quality warning: 50% FCF/NI
  • No competitive moat
  • Strong Piotroski F-Score: 7/9

Growth

3.7/10data confidence 33%
ComponentSub-score
Rev growth3.7

Momentum

1.2/10data confidence 100%
ComponentSub-score
RSI3.0
MACD0.0
OBV1.0
MA position2.2
Volume0.0
  • Capitulation risk (RSI 29, below 200MA)
  • Volume distribution (falling OBV)
  • Below 200-MA but MA still rising (+7.1%/30d) — pullback in uptrend, not confirmed weakness

Sentiment

6.7/10data confidence 100%
ComponentSub-score
LLM sentiment3.8
Analyst rating6.7
Price target9.7
  • Light analyst coverage (7.0) — signal dampened
  • Analyst upside: 56%

Insider

5.0/10data confidence 50%
ComponentSub-score
materiality5.0
holder change5.1
  • No net insider activity — $0 (0.000% of mkt cap)

Peer rank

4.4/10data confidence 80%
ComponentSub-score
value rank7.9
quality rank6.0
growth rank3.7
  • Best-in-class margins

Technical

6.7/10data confidence 100%
ComponentSub-score
bollinger8.0
support resistance9.2
52w position3.0

Risk (lower is worse)

4.7/10data confidence 100%
ComponentSub-score
short interest7.5
days to cover8.2
volatility0.0
put call8.1
implied vol0.7
max pain risk3.0
beta3.4
debt equity6.4
news risk5.0
  • High IV: 76%
  • Above max pain $22
  • Concentration risks: 2 HIGH, 2 MED (10-K Item 1A — sized via position_sizing, validated via buy_confidence)

Catalyst

3.6/10data confidence 100%
ComponentSub-score
erm5.0
earnings history0.0
earnings timing5.0
surprise avg0.0
dividend safety3.5
news activity8.0
  • Earnings concerns: 1B/3M
  • Yield trap warning: high yield but unsafe

How the verdict was assembled

Engine trigger

Quality below minimum threshold.

Engine technical detail
verdict_path: L1:HARD_BLOCK
Passed (7)
  • ASYMMETRY:3.5>=1.5
  • INSIDER:OK
  • 8K:CLEAN
  • NEWS_EVENTS:NONE_RECENT
  • EARNINGS_PROXIMITY:30d clear
  • SEMI_CYCLE_PEAK:CLEAR
  • MATERIALS_CYCLE_PEAK:CLEAR
Failed (1)
  • MOMENTUM:1.2<4.5
Warning (0)

none

Reward-to-Risk
3.50
Upside
+36.0%
Downside
10.3%
Sizing output
AVOID

Setup No clear chart pattern; technical signals are mixed

EdgeNo clear edge No clear edge identified

SuitabilityAggressive Beta 1.97>1.3, MCap $2.7B<$5B

Investment implication

The L1 gate blocked the positive-verdict path: a hard-floor threshold was breached, so dimensional pillars — including Value at 9.4 could not lift the engine output above the verdict floor. Failed gate signal: MOMENTUM:1.2<4.5.

The strongest dimensions are Value at 9.4, Sentiment at 6.7, and Technical at 6.7; the weakest are Momentum at 1.2, Quality at 3.5, and Catalyst at 3.6. The V9 engine flagged 1 failed gate, producing an asymmetric reward-to-risk of 3.50 and an engine sizing output of AVOID.

What would invalidate the thesis

Falsifying conditions — when triggered, the corresponding pillar's thesis is invalidated.

  • P1Deep Value Analyst Upside

    Trip ifForward EPS estimate is cut by more than 15% in a single revision cycle.

  • P2Nascent Earnings Recovery

    Trip ifEPS surprise falls below 0% in either of the next 2 consecutive quarters.

  • P3Severe Customer Supplier Concentration

    Trip ifTop-10 customer revenue concentration falls below 65% of total revenue over any trailing 12-month period.

  • P4No Competitive Moat Below Floor Quality

    Trip ifFCF conversion rises above 70% of net income for 2 consecutive quarters.

  • P5Price Momentum Breakdown

    Trip ifOBV reverses to a rising trend and momentum score climbs above 5.0 within 3 months.

Engine reasoning is mechanically derived from pipeline gate outputs. See decision view.

Home Stocks DAN Why this verdict