Nike, Inc. (NKE) Stock Analysis
Recovery setup
Consumer Cyclical · Footwear & Accessories
Sell if holding. Multiple concerning factors at $44.14: Concentration risk — Supplier: top-4 footwear contract manufacturers (59.0%); Concentration risk — Geographic: Vietnam footwear production (51.0%).
Nike is the largest seller of athletic footwear and apparel in the world, designing and marketing products under the NIKE, Jordan, and Converse brands sold through NIKE Direct and wholesale channels globally. In fiscal 2025, US sales accounted for ~43% of revenues, with the top... Read more
Sell if holding. Multiple concerning factors at $44.14: Concentration risk — Supplier: top-4 footwear contract manufacturers (59.0%); Concentration risk — Geographic: Vietnam footwear production (51.0%). Chart setup: Death cross but MACD improving, RSI 49. Score 4.8/10, high confidence.
Passes 7/9 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, earnings proximity 36d clear, semi cycle peak clear, materials cycle peak clear). Suitability: moderate.
Recent Developments — Nike, Inc.
Latest news
- Nike Stock Soars As Energy Prices And Bond Yields Drop — benzinga May 20, 2026 neutral
- 10 Consumer Discretionary Stocks Whale Activity In Today's Session — benzinga May 20, 2026 neutral
- Nike Expanding Vision To Elevate And Integrate The Marketplace With A New AI-Powered Shopping Experience — benzinga May 19, 2026 neutral
- Nike Stock Is On The Move: The Chart Tells An Interesting Story — benzinga May 18, 2026 neutral
- Lululemon Slams Founder Over 'Outdated Perspectives' Amid Proxy Fight — benzinga May 18, 2026 neutral
Generated 2026-05-20T21:56:22Z.
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- HIGHSuppliertop-4 footwear contract manufacturers59%10-K Item 1: 'four footwear contract manufacturers each accounted for greater than 10% of footwear production and in the aggregate accounted for approximately 59% of NIKE Brand footwear production.'
- HIGHGeographicVietnam footwear production51%10-K Item 1: 'factories in Vietnam, Indonesia and China manufactured approximately 51%, 28% and 17% of total NIKE Brand footwear, respectively.'
Material Events(8-K, last 90d)
- 2026-03-05Item 2.05MEDIUMNIKE management approved organizational change plan to reduce costs and invest for growth; expected pre-tax charges of approximately $300M for the nine months ended February 28, 2026, primarily employee severance, substantially all in Q3 FY2026.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
3 floor-breakers
Growth below the gate floor. Component breakdown shows what dragged the score down.static
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static
Price Targets
Position Sizing
Analyst Consensus
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Multiple concerning factors at $44.14: Concentration risk — Supplier: top-4 footwear contract manufacturers (59.0%); Concentration risk — Geographic: Vietnam footwear production (51.0%). Chart setup: Death cross but MACD improving, RSI 49. Prior stop was $41.99. Score 4.8/10, high confidence.
Take-profit target: $56.19 (+27.2% upside). Prior stop was $41.99. Stop-loss: $41.99.
Concentration risk — Supplier: top-4 footwear contract manufacturers (59.0%); Concentration risk — Geographic: Vietnam footwear production (51.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.9).
Nike, Inc. trades at a P/E of 27.9 (forward 23.2). TrendMatrix value score: 6.0/10. Verdict: Sell.
45 analysts cover NKE with a consensus score of 3.7/5. Average price target: $61.
What does Nike, Inc. do?Nike is the largest seller of athletic footwear and apparel in the world, designing and marketing products under the...
Nike is the largest seller of athletic footwear and apparel in the world, designing and marketing products under the NIKE, Jordan, and Converse brands sold through NIKE Direct and wholesale channels globally. In fiscal 2025, US sales accounted for ~43% of revenues, with the top 3 US customers representing ~25% of US sales. Nearly all footwear and apparel is manufactured by independent contractors, with Vietnam (51%), Indonesia (28%), and China (17%) producing NIKE Brand footwear.