On Holding AG (ONON) Stock Analysis
Recovery setup
Consumer Cyclical · Footwear & Accessories
Sell if holding. Multiple concerning factors at $37.00: Below 200-MA, MA slope -5.5%/30d (confirmed downtrend); Sector modifier (Consumer Cyclical): -1.5.
On Holding AG, together with its subsidiaries, develops and distributes performance sports products under the On brand in Switzerland, the rest of Europe, the Middle East, Africa, the United States, the rest of the Americas, and the Asia-Pacific. The company offers athletic... Read more
Sell if holding. Multiple concerning factors at $37.00: Below 200-MA, MA slope -5.5%/30d (confirmed downtrend); Sector modifier (Consumer Cyclical): -1.5. Chart setup: Death cross but MACD improving, RSI 59. Score 6.2/10, moderate confidence.
Passes 7/8 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, earnings proximity 84d clear, semi cycle peak clear, materials cycle peak clear). Suitability: aggressive.
Recent Developments — On Holding AG
Latest news
- On Holding: The Market Mistakes A Marathon For A Sprint (NYSE:ONON) - Seeking Alpha — Seeking Alpha negative
- On Holding Discounting Puts Premium Pricing And Growth Story Under Review - Sahm — Sahm negative
- On Holding AG Stock 12‑Month Price Target Cut to $56.77, Implies 67% Upside - TradingView — TradingView positive
- Goldman Sachs lowers On Holding stock price target on valuation - Investing.com — Investing.com negative
- On Holding AG Stock 12‑Month Price Target Cut to $56.88, Implies 67% Upside - TradingView — TradingView positive
Generated 2026-05-20T21:06:21Z.
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Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
1 floor-breaker
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Price Targets
Position Sizing
Analyst Consensus
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Multiple concerning factors at $37.00: Below 200-MA, MA slope -5.5%/30d (confirmed downtrend); Sector modifier (Consumer Cyclical): -1.5. Chart setup: Death cross but MACD improving, RSI 59. Prior stop was $34.73. Score 6.2/10, moderate confidence.
Take-profit target: $47.77 (+27.9% upside). Prior stop was $34.73. Stop-loss: $34.73.
Sector modifier (Consumer Cyclical): -1.5; Below 200-MA, MA slope -5.5%/30d (confirmed downtrend).
On Holding AG trades at a P/E of 40.1 (forward 17.5). TrendMatrix value score: 6.4/10. Verdict: Sell.
35 analysts cover ONON with a consensus score of 4.1/5. Average price target: $53.
What does On Holding AG do?On Holding AG, together with its subsidiaries, develops and distributes performance sports products under the On brand...
On Holding AG, together with its subsidiaries, develops and distributes performance sports products under the On brand in Switzerland, the rest of Europe, the Middle East, Africa, the United States, the rest of the Americas, and the Asia-Pacific. The company offers athletic footwear, apparel, and accessories for performance running, performance outdoor, performance all day, performance training, performance tennis, and young movers. It sells its products to athletes and active customers through wholesale and direct-to-consumer channels; run specialty, general sporting goods, outdoor, luxury, street fashion, and lifestyle retailers; owned retail stores; and e-commerce platforms. On Holding AG was founded in 2010 and is headquartered in Zurich, Switzerland.