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SONSonoco Products CompanySell5.2·$58.23+3.39%
SellModerate Confidence
Investment thesis

Sonoco Products offers compelling valuation at a forward price-to-earnings of 7.9 times with a price-to-earnings growth ratio of 0.33, and strong price momentum with rising volume accumulation, but inconsistent earnings delivery and a 52% international revenue exposure create meaningful execution risk.

Thesis pillars

  • Deep Value Low PegDeteriorating
  • Price Momentum AccumulationImproving
  • Earnings Delivery InconsistencyImproving
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

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Sonoco Products Company (SON) Stock Analysis

Breakout setup

SellVALUE-TRAP 1/5ValueShortModerate Confidence

Consumer Cyclical · Packaging & Containers

Sell if holding. Engine safety override at $58.23: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.2/10. Specifically: High short interest: 14%; Below-average business quality.

Sonoco Products manufactures packaging in two segments—Consumer Packaging (65% of 2025 net sales) and Industrial Paper Packaging (30%)—across 265 facilities in 37 countries. Metal cans (45% of net sales) and rigid paper containers (20%) serve food, beverage, and household... Read more

$58.23-5.9% A.UpsideScore 5.2/10#16 of 19 Packaging & Containers
QualityF-score3 / 9FCF yield10.35%
IncomeYield3.84%(5y avg 3.68%)Payout32.92%sustainable
Stop $54.23Target $57.45(resistance)A.R:R -0.7:1
Analyst target$63.00+8.2%9 analysts
$57.45our TP
$58.23price
$63.00mean
$56
$69

Sell if holding. Engine safety override at $58.23: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.2/10. Specifically: High short interest: 14%; Below-average business quality. Chart setup: Golden cross, above all MAs, RSI 54, MACD bullish. Score 5.2/10, moderate confidence.

Passes 6/8 gates (positive momentum, clean insider activity, news boost analyst 0.60, earnings proximity 96d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: moderate.

10-K grounded · weekly refresh

About Sonoco Products Company

About Sonoco Products Company

Consumer Packaging and Industrial Paper Packaging contributed 65% and 30%, respectively, of Sonoco Products' 2025 net sales across 265 facilities in 37 countries—a footprint significantly reshaped by the December 2024 acquisition of Eviosys, a European food cans, ends and closures manufacturer, for $3.8 billion. Metal cans became the company's largest product group at 45% of 2025 net sales, surpassing rigid paper containers at 20% and tubes and cores at 16%. Approximately 22,000 full-time equivalent employees support the company, with 42% now based in Europe following the Eviosys deal.

Sonoco earns revenue by supplying engineered packaging to consumer staples producers—food, beverage, household, and pharmaceutical—and to industrial end markets including construction, apparel, and home furnishings. The Consumer Packaging segment manufactures metal food cans, aerosol canisters, and rigid paper containers; Industrial Paper Packaging makes paperboard tubes, cores, and uncoated recycled paperboard for folding cartons and laminated structures. Sonoco uses approximately 56% of its self-manufactured paperboard internally and sells the balance to third parties, providing some raw-material cost insulation. The company's 19 paper mills had capacity to produce 1.8 million tons of recycled paperboard annually in 2025. No single customer exceeded 10% of consolidated revenues in 2025, and the top five Consumer Packaging customers accounted for about 23% of that segment's sales. Principal inputs—recovered paper, steel, and aluminum—are purchased from multiple outside sources, but Section 232 tariffs currently impose a 50% duty on most foreign-sourced steel and aluminum, and Sonoco acknowledged it may be unable to maintain cost-sharing or pass-through arrangements with all customers.

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Approximately 52% of Sonoco's 2025 consolidated sales originated from outside the United States across 37 countries, exposing the company to currency fluctuation, tariff changes, and energy-availability uncertainty. European manufacturing sites depend on natural gas availability, and the 10-K notes that any escalation of the Russia-Ukraine conflict could further disrupt energy supply and commodity prices for European operations. Through the Eviosys acquisition, Sonoco also assumed existing Russian operations that carry heightened export-control and sanctions risk; the 10-K noted that the Russian government has recently seized assets of several Western metal can manufacturers under temporary administration orders, a precedent that could affect those facilities.

See also: Consumer Cyclical · Packaging & Containers

From Sonoco Products Company's most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-26
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Oct 29, 202696d to earnings· next earnings call

Thesis

Rewards
Recent Analyst detected in news
Risks
Concentration risk — Geographic: international operations (52.0%)
Target reached (-5.9% upside)
Quality below floor (3.9 < 4.0)

Key Metrics

P/E (TTM)8.7
P/E (Fwd)9.2
Mkt Cap$5.8B
EV/EBITDA8.1
Profit Mgn8.4%
ROE18.9%
Rev Growth-1.3%
Beta0.35
Dividend3.84%
Rating analysts17

Quality Signals

Piotroski F3/9

Options Flow

P/C0.35bullish
IV46%normal

Concentration Risks(10-K Item 1A)

  • HIGHGeographicinternational operations52%
    10-K Item 1A: 'approximately 52% of consolidated sales came from operations outside of the United States'

Material Events(8-K, last 90d)

  • 2026-05-11Item 5.02LOW
    Chief Accounting Officer Aditya Gandhi resigned effective May 29, 2026. CFO Paul Joachimczyk will assume principal accounting officer duties until a successor is appointed. No disagreement with the Company or Board cited.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Revenue shrinking — -1.3% YoY. Growth thesis broken unless recovery story develops.static

Earnings Growth
0.0
Revenue Growth
2.2
Declining revenue: -1%

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
0.0
Support Resistance
0.7
52w Position
9.9

Quality below the gate floor. Component breakdown shows what dragged the score down.static

Gross Margin
0.2
Roa
2.7
Piotroski F
3.3
Moat
3.6
Operating Margin
4.0
Current Ratio
4.0
Net Margin
4.2
Roe
6.3
Fcf Quality
6.7
No competitive moatWeak Piotroski F-Score: 3/9
GatesA.R:R -0.7=NEGATIVEExecutive change: officer departure/appointmentMomentum 7.1>=5.5Insider activity: OKNEWS BOOST ANALYST 0.60EARNINGS PROXIMITY 96d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARBreakoutSuitability: Moderate
RSI
54 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $52.95Resistance $58.62

Price Targets

$54
$57
A.Upside-5.9%
A.R:R-0.7:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-5.9% upside)
! Quality below floor (3.9 < 4.0)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
M
M
2/4 beats
Next Earnings2026-10-29 (96d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is SON stock a buy right now?

Sell if holding. Engine safety override at $58.23: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 5.2/10. Specifically: High short interest: 14%; Below-average business quality. Chart setup: Golden cross, above all MAs, RSI 54, MACD bullish. Prior stop was $54.23. Score 5.2/10, moderate confidence.

What is the SON stock price target?

Take-profit target: $57.45 (-5.9% upside). Prior stop was $54.23. Stop-loss: $54.23.

What are the risks of investing in SON?

Concentration risk — Geographic: international operations (52.0%); Target reached (-5.9% upside); Quality below floor (3.9 < 4.0).

Is SON overvalued or undervalued?

Sonoco Products Company trades at a P/E of 8.7 (forward 9.2). TrendMatrix value score: 7.5/10. Verdict: Sell.

What do analysts say about SON?

17 analysts cover SON with a consensus score of 3.9/5. Average price target: $63.

What does Sonoco Products Company do?Sonoco Products manufactures packaging in two segments—Consumer Packaging (65% of 2025 net sales) and Industrial Paper...

Sonoco Products manufactures packaging in two segments—Consumer Packaging (65% of 2025 net sales) and Industrial Paper Packaging (30%)—across 265 facilities in 37 countries. Metal cans (45% of net sales) and rigid paper containers (20%) serve food, beverage, and household customers; tubes and cores (16%) serve industrial end markets. Vertical integration through 19 paper mills underpins the fiber segment.

Related stocks: CCK (Crown Holdings, Inc.) · REYN (Reynolds Consumer Products Inc.) · MYE (Myers Industries, Inc.) · SLGN (Silgan Holdings Inc.) · KRT (Karat Packaging Inc.)
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