Simply Good Foods trades at a forward P/E of 7.1x with a PEG of 0.03, offering deep value ahead of an imminent earnings event where the company has beaten estimates in 3 of the last 4 quarters, though a confirmed price downtrend and high short interest of 12% present meaningful near-term risk.
Thesis pillars
- Deep Value At 7x Forward Earnings→Stable
- Earnings Beat Streak Near Catalyst→Stable
- Price Downtrend Technical Headwind→Stable
- +1 more pillar — see the Why tab for full reasoning
The Simply Good Foods Company (SMPL) Stock Analysis
Recovery setup · Inst Constrain edge
Consumer Defensive · Packaged Foods
Sell if holding. At $13.73, A.R:R 0.7:1 is below the 1.5:1 minimum. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Below 200-MA, MA slope -12.5%/30d (confirmed downtrend); Earnings in 6 days (event risk).
The Simply Good Foods Company, a consumer-packaged food and beverage company, engages in the development, marketing, and sale of snacks and meal replacements, and other products in North America and internationally. The company offers protein bars, ready-to-drink beverages and... Read more
Sell if holding. At $13.73, A.R:R 0.7:1 is below the 1.5:1 minimum. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Below 200-MA, MA slope -12.5%/30d (confirmed downtrend); Earnings in 6 days (event risk). Chart setup: Death cross but MACD improving, RSI 62. Score 5.5/10, moderate confidence.
Passes 5/8 gates (positive momentum, clean insider activity, no SEC red flags, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio and earnings proximity 6d<=7d. Suitability: speculative.
Recent developments
updated 2026-07-06Recent Developments — The Simply Good Foods Company
Latest news
- NEWS SMPL (The Simply Good Foods Company) posts Q1 2026 EPS beat and 9 percent year-over-year revenue growth, shares rise nea — Cổng thông tin điện tử Tỉnh Sơn La positive
- NEWS SMPL Investor Alert: Simply Good Foods Securities Fraud Investigation - Investors With Losses May Seek to Lead the Poten — PR Newswire negative
- NEWS Simply Good Foods (SMPL) Implements Cost-Saving Strategies for G - GuruFocus — GuruFocus negative
- NEWS SMPL Shareholder Alert: Simply Good Foods Investors Investigate Company for Securities Fraud Over Expansion Issues - PR — PR Newswire negative
- NEWS The Simply Good Foods Company (NASDAQ:SMPL) Given Consensus Rating of "Hold" by Analysts - MarketBeat — MarketBeat neutral
Generated 2026-07-06T06:00:35Z.
Upcoming dated catalysts
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Options Flow
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Rating Breakdown
2 floor-breakers·1 ceiling hit
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. At $13.73, A.R:R 0.7:1 is below the 1.5:1 minimum. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Below 200-MA, MA slope -12.5%/30d (confirmed downtrend); Earnings in 6 days (event risk). Chart setup: Death cross but MACD improving, RSI 62. Prior stop was $12.77. Score 5.5/10, moderate confidence.
Take-profit target: $15.22 (+10.9% upside). Prior stop was $12.77. Stop-loss: $12.77.
Earnings in 6 days (event risk); Below 200-MA, MA slope -12.5%/30d (confirmed downtrend).
The Simply Good Foods Company trades at a P/E of N/A (forward 7.9). TrendMatrix value score: 8.6/10. Verdict: Sell.
18 analysts cover SMPL with a consensus score of 3.9/5. Average price target: $18.
What does The Simply Good Foods Company do?The Simply Good Foods Company, a consumer-packaged food and beverage company, engages in the development, marketing,...
The Simply Good Foods Company, a consumer-packaged food and beverage company, engages in the development, marketing, and sale of snacks and meal replacements, and other products in North America and internationally. The company offers protein bars, ready-to-drink beverages and shakes, sweet and salty snacks, cookies, muffins, protein chips and crackers, protein powders, and recipes under the Quest, Atkins, and OWYN brand names. It also provides confectionery products, such as peanut butter cups, brownies, caramel candy bites, chocolatey coated peanut candies, and caramel candy bars. In addition, the company licenses certain products that contain its brands and logos; and distributes its products to various retail channels, such as mass merchandise, grocery and drug stores, club and convenience stores, gas stations, and other channels. It also sells its products through e-commerce channels, including questnutrition.com, atkins.com, liveowyn.com, amazon.com and others. The company was incorporated in 2017 and is headquartered in Denver, Colorado.