The business combines high financial quality — Piotroski F-Score of 8/9, 53% return on equity, and 45% year-over-year growth — with an attractively priced forward multiple of 12.3x; however, with the current price just 1.5% below the analyst consensus target and a reward-to-risk ratio of 0.21-to-1, the setup favors maintaining an existing position rather than adding new exposure.
Thesis pillars
- Target Reached Thin Asymmetry→Stable
- Attractive Valuation Low Peg→Stable
- Strong Piotroski Quality→Stable
- +1 more pillar — see the Why tab for full reasoning
Kontoor Brands, Inc. (KTB) Stock Analysis
Range Bound setup · Catalyst-Driven edge
Consumer Cyclical · Apparel Manufacturing
Sell if holding. At $83.54, A.R:R is negative (-0.4) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Customer: ten largest customers (53.0%); Concentration risk — Geographic: Asia manufacturing (77.0%).
Kontoor Brands sells apparel under the Wrangler, Lee, and Helly Hansen brands through U.S. wholesale (64% of 2025 net revenues), international wholesale (21%), and direct-to-consumer (15%) channels in over 90 countries. Walmart accounted for 30% of net revenues in 2025, and the... Read more
Sell if holding. At $83.54, A.R:R is negative (-0.4) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Customer: ten largest customers (53.0%); Concentration risk — Geographic: Asia manufacturing (77.0%). Chart setup: RSI 42 mid-range, Bollinger mid-band. Score 6.9/10, moderate confidence.
Passes 6/8 gates (clean insider activity, no SEC red flags, news events none recent, earnings proximity 17d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio. Suitability: aggressive.
Recent developments
updated 2026-07-26Recent Developments — Kontoor Brands, Inc.
Latest news
- NEWS Kontoor Brands (KTB) Reports Q1: Everything You Need To Know Ahead Of Earnings - StockStory — StockStory neutral
- NEWS Analysts Offer Insights on Consumer Cyclical Companies: Kontoor Brands (KTB), Tapestry (TPR) and Rush Enterprises A (RUS — The Globe and Mail neutral
- NEWS Universal Beteiligungs und Servicegesellschaft mbH Sells 22,290 Shares of Kontoor Brands, Inc. $KTB - MarketBeat — MarketBeat neutral
- NEWS Kontoor Brands (KTB) to Release Earnings on Thursday - MarketBeat — MarketBeat neutral
- NEWS Kontoor Brands Inc (KTB) Shares Fall 3.7% -- What GF Score of 85 Tells Investors - GuruFocus — GuruFocus negative
Generated 2026-07-26T05:22:33Z.
Upcoming dated catalysts
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- MEDIUMCustomerWalmart30%10-K Item 1A: 'our top customer, Walmart, accounted for 30% of our total net revenues in 2025, 2024 and 2023'
- HIGHCustomerten largest customers53%10-K Item 1A: 'Sales to our ten largest customers accounted for 53% of total net revenues in 2025'
- HIGHGeographicAsia manufacturing77%10-K Item 1A: 'approximately 77% of our units were purchased from independent manufacturers primarily located in Asia'
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Rating Breakdown
1 ceiling hit
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. At $83.54, A.R:R is negative (-0.4) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Concentration risk — Customer: ten largest customers (53.0%); Concentration risk — Geographic: Asia manufacturing (77.0%). Chart setup: RSI 42 mid-range, Bollinger mid-band. Prior stop was $77.69. Score 6.9/10, moderate confidence.
Take-profit target: $87.18 (-3.0% upside). Prior stop was $77.69. Stop-loss: $77.69.
Concentration risk — Customer: ten largest customers (53.0%); Concentration risk — Geographic: Asia manufacturing (77.0%); Analyst target reached - limited upside remaining.
Kontoor Brands, Inc. trades at a P/E of 16.8 (forward 13.1). TrendMatrix value score: 7.6/10. Verdict: Sell.
14 analysts cover KTB with a consensus score of 3.9/5. Average price target: $93.
What does Kontoor Brands, Inc. do?Kontoor Brands sells apparel under the Wrangler, Lee, and Helly Hansen brands through U.S. wholesale (64% of 2025 net...
Kontoor Brands sells apparel under the Wrangler, Lee, and Helly Hansen brands through U.S. wholesale (64% of 2025 net revenues), international wholesale (21%), and direct-to-consumer (15%) channels in over 90 countries. Walmart accounted for 30% of net revenues in 2025, and the top ten customers represented 53% combined. The May 2025 acquisition of Helly Hansen for ~$957.5 million added a global outdoor and workwear brand.