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HNIHNI CorporationSell6.0·$41.43+1.94%
SellModerate Confidence
Investment thesis

A deeply discounted furnishings company trading at 6.8 times forward earnings with analyst consensus implying roughly 80% upside, but a confirmed long-term downtrend, free cash flow deeply negative relative to net income, and business quality below the minimum investable threshold combine to make this a value trap candidate rather than a value opportunity.

Thesis pillars

  • Severe Cash Flow Quality FailureStable
  • Confirmed Death Cross DowntrendStable
  • Elevated Options Bearish PositioningStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

HNI Corporation (HNI) Stock Analysis

Recovery setup · Catalyst-Driven edge

SellModerate Confidence

Consumer Cyclical · Furnishings, Fixtures & Appliances

Sell if holding. Engine safety override at $41.43: Quality below floor (2.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 6.0/10 and A.R:R 2.8:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 9.25; Below-average business quality.

HNI is a manufacturer of workplace furnishings and residential building products. Within workplace furnishings, the Corporation is the thought leader in commercial furnishings and the preeminent global designer, innovator, and provider of workplace solutions going to market... Read more

$41.43+41.6% A.UpsideScore 6.0/10#1 of 13 Furnishings, Fixtures & Appliances
QualityF-score6 / 9FCF yield-0.23%
IncomeYield3.38%(5y avg 3.36%)Payout503.70%at-risk
Stop $38.53Target $58.65(analyst − 15%)A.R:R 2.8:1
Analyst target$69.00+66.5%4 analysts
$58.65our TP
$41.43price
$69.00mean
$73

Sell if holding. Engine safety override at $41.43: Quality below floor (2.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 6.0/10 and A.R:R 2.8:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 9.25; Below-average business quality. Chart setup: Death cross but MACD improving, RSI 86. Score 6.0/10, moderate confidence.

Passes 7/9 gates (positive momentum, favorable risk/reward ratio, clean insider activity, news events none recent, earnings proximity 20d clear, semi cycle peak clear, materials cycle peak clear). Suitability: aggressive.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-06
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jul 23, 202620d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Quality below floor (2.8 < 4.0)

Key Metrics

P/E (TTM)153.4
P/E (Fwd)8.6
Mkt Cap$3.0B
EV/EBITDA12.8
Profit Mgn0.0%
ROE0.1%
Rev Growth124.7%
Beta0.89
Dividend3.38%
Rating analysts6

Quality Signals

Piotroski F6/9MoatNarrow

Options Flow

P/C9.25bearish
IV92%elevated

Material Events(8-K, last 90d)

  • 2026-05-21Item 5.02MEDIUM
    (e) On May 18, 2026, the Board approved the Corporation's entry into a Change in Control Employment Agreement, to be dated and effective as of June 1, 2026, with Vincent P. (VP) Berger II, who serves as Executive Vice President and Chief Financial Officer of the Corporation (the "CIC Agreement").
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers·1 ceiling hit

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Support Resistance
0.0
Bollinger
0.8
52w Position
6.0

Quality below the gate floor. Component breakdown shows what dragged the score down.static

Roe
0.0
Net Margin
0.0
Fcf Quality
0.0
Operating Margin
0.6
Roa
2.9
Gross Margin
4.2
Current Ratio
5.2
Moat
5.6
Piotroski F
6.7
Earnings quality RED FLAG: -453% FCF/NIQuality concerns
GatesDeath cross (50MA < 200MA)Executive change: officer departure/appointmentMomentum 6.4>=5.5A.R:R 2.8 ≥ 1.5Insider activity: OKNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 20d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Aggressive
RSI
86 · Overbought
20D MA 50D MA 200D MADEATH CROSSSupport $29.87Resistance $41.46

Price Targets

$39
$59
A.Upside+41.6%
A.R:R2.8:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Quality below floor (2.8 < 4.0)

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-07-23 (20d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is HNI stock a buy right now?

Sell if holding. Engine safety override at $41.43: Quality below floor (2.8 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 6.0/10 and A.R:R 2.8:1 is above the 1.5:1 BUY gate. Specifically: Elevated put/call ratio: 9.25; Below-average business quality. Chart setup: Death cross but MACD improving, RSI 86. Prior stop was $38.53. Score 6.0/10, moderate confidence.

What is the HNI stock price target?

Take-profit target: $58.65 (+41.6% upside). Prior stop was $38.53. Stop-loss: $38.53.

What are the risks of investing in HNI?

Quality below floor (2.8 < 4.0).

Is HNI overvalued or undervalued?

HNI Corporation trades at a P/E of 153.4 (forward 8.6). TrendMatrix value score: 7.5/10. Verdict: Sell.

What do analysts say about HNI?

6 analysts cover HNI with a consensus score of 4.0/5. Average price target: $69.

What does HNI Corporation do?HNI is a manufacturer of workplace furnishings and residential building products. Within workplace furnishings, the...

HNI is a manufacturer of workplace furnishings and residential building products. Within workplace furnishings, the Corporation is the thought leader in commercial furnishings and the preeminent global designer, innovator, and provider of workplace solutions going to market under unique brands serving multiple channels and customers from the largest multinational companies to small local businesses.

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