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Principal Financial Group Inc (PFG) Stock Analysis

Range Bound setup

SellModerate Confidence

Financial Services · Asset Management

Sell if holding. Analyst target reached at $101.83 — A.R:R is negative (-2.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.8% away).

Principal Financial Group offers retirement, asset management, and workplace benefits across three segments, with $1,814.6B in assets under administration and $781.0B in AUM as of December 31, 2025. Revenue comes from asset management fees, insurance premiums, and spread income;... Read more

$101.83-0.2% A.UpsideScore 4.7/10#98 of 109 Asset Management
QualityF-score8 / 9FCF yield6.67%
IncomeYield3.24%(5y avg 3.43%)Payout44.91%sustainable
Stop $97.26Target $100.94(resistance)A.R:R -2.3:1
Analyst target$99.50-2.3%12 analysts
$100.94our TP
$101.83price
$99.50mean
$87
$113

Sell if holding. Analyst target reached at $101.83 — A.R:R is negative (-2.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.8% away). Chart setup: RSI 56 mid-range, Bollinger mid-band. Score 4.7/10, moderate confidence.

Passes 6/8 gates (clean insider activity, no SEC red flags, news boost analyst 0.40, earnings proximity 68d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio. Suitability: moderate.

Recent Developments — Principal Financial Group Inc

Generated 2026-05-20T21:06:21Z.

Thesis

Rewards
Sector modifier (Financial Services): +1.0
Positive news sentiment (+0.67)
Attractive valuation
Risks
Analyst target reached - limited upside remaining
Near 52-week high (1.8% away)
V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3)

Key Metrics

P/E (TTM)14.5
P/E (Fwd)9.9
Mkt Cap$21.8B
EV/EBITDA9.7
Profit Mgn10.1%
ROE13.4%
Rev Growth-4.5%
Beta0.90
Dividend3.24%
Rating analysts19

Quality Signals

Piotroski F8/9

Options Flow

P/C2.00bearish
IV41%normal
Max Pain$60-41.1% vs spot

Concentration Risks(10-K Item 1A)

  • MEDIUMGeographicCalifornia commercial mortgage loans
    10-K Item 1A: 'Regional concentration of our commercial mortgage loan portfolio in California may subject us to losses attributable to economic downturns or catastrophes in that state.'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

3 floor-breakers

Revenue shrinking — -4.5% YoY. Growth thesis broken unless recovery story develops.static

Revenue Growth
1.4
Declining revenue: -4%
Low model confidence on this dimension (33%).

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
2.6
Quality Rank
4.1
Value Rank
6.7

Momentum below the gate floor. Component breakdown shows what dragged the score down.static

Macd
0.0
Obv
1.0
Volume
2.1
Rsi
5.5
Ma Position
9.0
Volume distribution (falling OBV)Above 200-day MA
GatesMomentum 3.5<4.5A.R:R -2.3=NEGATIVEInsider activity: OKNo SEC red flagsNEWS BOOST ANALYST 0.40EARNINGS PROXIMITY 68d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
56 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $94.81Resistance $103.00

Price Targets

$97
$101
A.Upside-0.9%
A.R:R-2.3:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Target reached (-14.4% upside)
! Momentum score 3.5/10 — below 4.5 minimum
! Negative risk/reward — downside exceeds upside

Earnings

B
B
M
M
2/4 beats
Next Earnings2026-07-27 (68d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PFG stock a buy right now?

Sell if holding. Analyst target reached at $101.83 — A.R:R is negative (-2.3) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.8% away). Chart setup: RSI 56 mid-range, Bollinger mid-band. Prior stop was $97.26. Score 4.7/10, moderate confidence.

What is the PFG stock price target?

Take-profit target: $100.94 (-0.2% upside). Prior stop was $97.26. Stop-loss: $97.26.

What are the risks of investing in PFG?

Analyst target reached - limited upside remaining; Near 52-week high (1.8% away); V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3).

Is PFG overvalued or undervalued?

Principal Financial Group Inc trades at a P/E of 14.5 (forward 9.9). TrendMatrix value score: 7.6/10. Verdict: Sell.

What do analysts say about PFG?

19 analysts cover PFG with a consensus score of 3.3/5. Average price target: $100.

What does Principal Financial Group Inc do?Principal Financial Group offers retirement, asset management, and workplace benefits across three segments, with...

Principal Financial Group offers retirement, asset management, and workplace benefits across three segments, with $1,814.6B in assets under administration and $781.0B in AUM as of December 31, 2025. Revenue comes from asset management fees, insurance premiums, and spread income; the company serves businesses, individuals, and institutional investors in the US and select international markets.

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