Brown & Brown, Inc. (BRO) Stock Analysis
Recovery setup
Financial Services · Insurance Brokers
Wait for pullback to $55.15. At $59.95 the A.R:R is 0.8:1 — below the 1.5:1 minimum for BUY_NOW. Engine's entry $55.15 (Atr Pullback Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Thin upside margin: 7.3%; Below 200-MA, MA slope -7.2%/30d (confirmed downtrend).
Brown & Brown markets and sells insurance products as an agent and broker, with two segments — Retail (58.7% of 2025 commissions/fees) and Specialty Distribution (41.3%) — operating 468 domestic locations in 47 states plus 246 international locations. Total commissions and fees... Read more
Wait for pullback to $55.15. At $59.95 the A.R:R is 0.8:1 — below the 1.5:1 minimum for BUY_NOW. Engine's entry $55.15 (Atr Pullback Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Thin upside margin: 7.3%; Below 200-MA, MA slope -7.2%/30d (confirmed downtrend). Chart setup: Death cross but MACD improving, RSI 56. Maintain position. Not compelling to add more. | News modifier +1 (HOLD_IF_HOLDING → STRONG_BUY_WAIT) Score 6.5/10, moderate confidence.
Passes 5/8 gates (positive momentum, clean insider activity, earnings proximity 46d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: moderate.
About Brown & Brown, Inc.
About Brown & Brown, Inc.
Brown & Brown generated $5,763 million in total commissions and fees in 2025, split between the Retail segment at $3,386 million (58.7%) and the Specialty Distribution segment at $2,379 million (41.3%). International operations, primarily in the United Kingdom plus 14 other countries, generated $843 million in 2025. The company operates from 468 domestic locations across 47 states, with licensing required from regulatory authorities in each state and international jurisdiction where it conducts business.
Brown & Brown earns commissions and fees as an insurance agent and broker — not as an underwriter — primarily across property, casualty, and employee benefits lines. The Retail segment serves commercial, public, quasi-public, and individual customers; the Specialty Distribution segment operates through Arrowhead Programs (managing general underwriter programs across professional, personal, commercial, and public entity lines), Bridge Specialty Group (wholesale brokerage), and Arrowhead Specialty (affinity, captives, warranty, and life and health, including One80 Intermediaries businesses). In the third quarter of 2025, the company completed the acquisition of RSC, the holding company for Accession Risk Management Group, Inc., which also manages captive insurance companies that introduce underwriting risk. The largest Specialty Distribution segment customer represented approximately 7.2% of that segment's total commissions and fees, while no material part of Retail revenue is attributable to any single customer.
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The Accession acquisition introduced captive insurance underwriting exposure and pending litigation against Accession's subsidiary Oxford Risk Management Group LLC over the 2024 restructuring of certain financial guarantee policies for segregated captive cells. Total debt rose to $7,613 million following the transaction. Separately, the 10-K identifies IRS scrutiny of 831(b) captive advisory services as a risk: if the IRS were to disallow such elections or investigate Brown & Brown's related advisory business, results of operations and financial condition could be materially affected.
See also: Financial Services · Insurance Brokers
From Brown & Brown, Inc.'s most recent 10-K filing, extracted June 9, 2026.
Recent developments
updated 2026-06-12Recent Developments — Brown & Brown, Inc.
Latest news
- NEWS Why Is Brown & Brown (BRO) Down 9.7% Since Last Earnings Report? - Yahoo Finance — Yahoo Finance negative
- NEWS Jones Kertz & Associates, Inc.'s Brown & Brown Inc(BRO) Holding History - GuruFocus — GuruFocus neutral
- NEWS Wells Fargo Maintains Brown & Brown(BRO.US) With Hold Rating, Maintains Target Price $69 - Moomoo — Moomoo neutral
- NEWS Brown & Brown (BRO) reports next week: Wall Street expects earnings growth - MSN — MSN positive
- NEWS Brown & Brown (BRO) Q1 earnings on the horizon: Analysts' insights on key performance measures - MSN — MSN neutral
Generated 2026-06-15T12:26:43Z.
Upcoming dated catalysts
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- LOWCustomerlargest Specialty Distribution segment customer7.2%10-K Item 1: 'Our largest Specialty Distribution segment customer represented approximately 7.2% of the segment's total commissions and fees.'
Material Events(8-K, last 90d)
- 2026-05-07Item 5.02LOWShareholders approved amendment to 2019 Stock Incentive Plan on May 6, 2026, increasing available shares by 6,900,000 and extending the plan term, following prior Compensation Committee approval. No officer departure or new appointment disclosed in this item.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Rating Breakdown
1 floor-breaker·1 ceiling hit
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Wait for pullback to $55.15. At $59.95 the A.R:R is 0.8:1 — below the 1.5:1 minimum for BUY_NOW. Engine's entry $55.15 (Atr Pullback Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: Thin upside margin: 7.3%; Below 200-MA, MA slope -7.2%/30d (confirmed downtrend). Chart setup: Death cross but MACD improving, RSI 56. Maintain position. Not compelling to add more. | News modifier +1 (HOLD_IF_HOLDING → STRONG_BUY_WAIT) Target $64.35 (+7.3%), stop $51.59 (−16.2%), Setup A.R:R 1.7:1. Score 6.5/10, moderate confidence.
Take-profit target: $64.35 (+10.6% upside). Target $64.35 (+7.3%), stop $51.59 (−16.2%), Setup A.R:R 1.7:1. Stop-loss: $51.59.
Thin upside margin: 7.3%; Below 200-MA, MA slope -7.2%/30d (confirmed downtrend).
Brown & Brown, Inc. trades at a P/E of 19.6 (forward 12.4). TrendMatrix value score: 7.6/10. Verdict: Buy (Wait for Entry).
26 analysts cover BRO with a consensus score of 3.4/5. Average price target: $72.
What does Brown & Brown, Inc. do?Brown & Brown markets and sells insurance products as an agent and broker, with two segments — Retail (58.7% of 2025...
Brown & Brown markets and sells insurance products as an agent and broker, with two segments — Retail (58.7% of 2025 commissions/fees) and Specialty Distribution (41.3%) — operating 468 domestic locations in 47 states plus 246 international locations. Total commissions and fees were $5,763 million in 2025; the company does not retain underwriting risk in its primary agency and brokerage operations.