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Brown & Brown, Inc. (BRO) Stock Analysis

Buy WaitHigh Confidence

Financial Services · Insurance Brokers

Wait for pullback to $54.91. Below 200-day MA (death cross); also weak momentum — blocks BUY_NOW at $56.68. Engine's entry $54.91 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risk: Below 200-MA, MA slope -7.4%/30d (confirmed downtrend).

Brown & Brown is a diversified insurance agency and brokerage with $5.76B in 2025 commissions and fees across Retail (58.7%) and Specialty Distribution (41.3%) segments, operating 468 domestic and 246 international locations. Revenue is commission-based from placing property,... Read more

$56.68+21.2% A.UpsideScore 6.6/10#1 of 11 Insurance Brokers
QualityF-score8 / 9FCF yield7.73%
IncomeYield1.11%(5y avg 0.64%)Payout20.52%sustainable
Entry $54.91(Support Atr Sticky)Stop $50.92Target $66.42(analyst − 10%)A.R:R 2.5:1Setup A.R:R 4.4:1
Analyst target$73.80+30.2%15 analysts
$66.42our TP
$56.68price
$73.80mean
$90

Wait for pullback to $54.91. Below 200-day MA (death cross); also weak momentum — blocks BUY_NOW at $56.68. Engine's entry $54.91 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risk: Below 200-MA, MA slope -7.4%/30d (confirmed downtrend). Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Strong overall profile with balanced scores. Score 6.6/10, high confidence.

Passes 8/10 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, earnings proximity 68d clear, semi cycle peak clear, materials cycle peak clear). Fails on death cross (50MA < 200MA). Suitability: moderate.

Val8.0Qual7.0Grw10.0Mom4.9Sent6.1Ins5.0Peer4.7Tech4.8Risk4.86.6OVERALL

Recent Developments — Brown & Brown, Inc.

Latest news

Generated 2026-05-20T21:06:21Z.

Thesis

Rewards
V7 quality resilience bonus: +0.2 (Q=7.0 in RISK_OFF)
Sector modifier (Financial Services): +1.0
Strong earnings beat streak (4/4)
Risks
Below 200-MA, MA slope -7.4%/30d (confirmed downtrend)

Key Metrics

P/E (TTM)18.9
P/E (Fwd)11.9
Mkt Cap$19.7B
EV/EBITDA10.8
Profit Mgn18.4%
ROE11.9%
Rev Growth35.7%
Beta0.66
Dividend1.11%
Rating analysts25

Quality Signals

Piotroski F8/9MoatNarrow

Options Flow

P/C2.75bearish
IV51%elevated
Max Pain$40-29.4% vs spot

Material Events(8-K, last 90d)

  • 2026-05-07Item 5.02LOW
    Shareholders at May 6, 2026 Annual Meeting approved amendment to the 2019 Stock Incentive Plan adding 6,900,000 shares and extending the plan term. Routine compensatory arrangement; no officer changes.
    SEC filing →
  • 2026-03-04Item 5.02LOW
    Compensation Committee adopted 2026 annual cash incentive for executive officers based on organic revenue growth (40%), adjusted EBITDAC margin (40%), and individual performance (20%). Routine compensatory arrangement.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

1 ceiling hit

GatesDeath cross (50MA < 200MA)Momentum 4.9<5.5 (soft — BUY_NOW allowed but watch)Momentum 4.9>=4.5A.R:R 2.5 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 68d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Moderate
RSI
39 · Neutral
↓ 20D MA↓ 50D MA↓ 200D MADEATH CROSSSupport $53.81Resistance $67.85

Price Targets

$51
$55
$66
A.Upside+17.2%
A.R:R2.5:1
Setup A.R:R (at entry)4.4:1

Position Sizing

ConvictionMedium conviction
Suggested %0.8%
Max %1.5%
RegimeRisk-Off

Risk Alerts

! RISK-OFF: MID-cap BUY_NOW needs quality>=8.5 or MoS>=50%
! Death cross — 50-day MA below 200-day MA

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-07-27 (68d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is BRO stock a buy right now?

Wait for pullback to $54.91. Below 200-day MA (death cross); also weak momentum — blocks BUY_NOW at $56.68. Engine's entry $54.91 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risk: Below 200-MA, MA slope -7.4%/30d (confirmed downtrend). Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Strong overall profile with balanced scores. Target $66.42 (+17.2%), stop $50.92 (−11.3%), Setup A.R:R 4.4:1. Score 6.6/10, high confidence.

What is the BRO stock price target?

Take-profit target: $66.42 (+21.2% upside). Target $66.42 (+17.2%), stop $50.92 (−11.3%), Setup A.R:R 4.4:1. Stop-loss: $50.92.

What are the risks of investing in BRO?

Below 200-MA, MA slope -7.4%/30d (confirmed downtrend).

Is BRO overvalued or undervalued?

Brown & Brown, Inc. trades at a P/E of 18.9 (forward 11.9). TrendMatrix value score: 8.0/10. Verdict: Buy (Wait for Entry).

What do analysts say about BRO?

25 analysts cover BRO with a consensus score of 3.3/5. Average price target: $74.

What does Brown & Brown, Inc. do?Brown & Brown is a diversified insurance agency and brokerage with $5.76B in 2025 commissions and fees across Retail...

Brown & Brown is a diversified insurance agency and brokerage with $5.76B in 2025 commissions and fees across Retail (58.7%) and Specialty Distribution (41.3%) segments, operating 468 domestic and 246 international locations. Revenue is commission-based from placing property, casualty, and employee benefits insurance. The largest Retail customer represents 0.6% and the largest Specialty Distribution customer represents ~7.2% of respective segment revenues.

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