Whirlpool's quality score of 1.7 is well below the investment minimum, with a catastrophic free cash flow deficit of -202% relative to net income, 3 earnings misses in the last 4 quarters including a -470% miss, and a confirmed death cross — despite an attractive forward price-to-earnings of 8.3x and 35% analyst upside, the fundamental deterioration makes this a position to exit.
Thesis pillars
- Catastrophic Free Cash Flow Deficit↓Deteriorating
- Analyst Upside Against Single Source Supplier Risk↓Deteriorating
- Severe Earnings Miss Pattern↓Deteriorating
- +1 more pillar — see the Why tab for full reasoning
Pillars as of Jul 3, 2026, based on the 10-K filed Feb 11, 2026· older than 90 days
Whirlpool Corporation (WHR) Stock Analysis
Recovery setup
Consumer Cyclical · Furnishings, Fixtures & Appliances
Sell if holding. Engine safety override at $32.65: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.6/10. Specifically: Elevated put/call ratio: 1.39; Below-average business quality; Below long-term trend.
Whirlpool manufactures and markets major and small home appliances across MDA North America, MDA Latin America, and SDA Global segments, generating approximately $16 billion in net sales with 41,000 employees across 27 countries in 2025. Products sold under Whirlpool,... Read more
Sell if holding. Engine safety override at $32.65: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.6/10. Specifically: Elevated put/call ratio: 1.39; Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 62. Score 4.6/10, moderate confidence.
Passes 6/9 gates (positive momentum, clean insider activity, news events none recent, earnings proximity 83d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: speculative.
Recent developments
updated Nov 2, 2026Recent Developments — Whirlpool Corporation
Latest news
- NEWS 10 Consumer Discretionary Stocks Whale Activity In Today’s Session — benzinga Nov 2, 2026 neutral
- NEWS Analysts Adjust Whirlpool Price Targets Following Q3 Earnings — fiscal.ai Oct 28, 2026 neutral
- NEWS Citigroup Maintains Neutral on Whirlpool, Lowers Price Target to $30 — benzinga Oct 28, 2026 negative
- NEWS Goldman Sachs Maintains Neutral on Whirlpool, Lowers Price Target to $35 — benzinga Oct 28, 2026 neutral
- NEWS RBC Capital Maintains Underperform on Whirlpool, Lowers Price Target to $15 — benzinga Oct 28, 2026 negative
Latest item Nov 2, 2026 · Generated 2026-11-05T12:04:10Z.
Upcoming dated catalysts
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- HIGHSuppliersingle-source suppliers for proprietary components10-K Item 1A: 'certain proprietary component parts used in some of our products are provided by single-source unaffiliated third-party suppliers'
Material Events(8-K, last 90d)
- 2026-04-03Item 5.02MEDIUMAlessandro Perucchetti (formerly EVP and President, Whirlpool North America) employment terminated March 31, 2026 via Waiver and Release Agreement; receives $2,997,560 in two installments. Had stepped down from executive officer role January 1, 2026 per prior 8-K dated November 5, 2025.SEC filing →
- 2026-04-01Item 5.02MEDIUMJames Peters (formerly EVP and CFO) employment terminated March 30, 2026 via Waiver and Release Agreement; receives $3,046,500 in two installments. Had stepped down as CFO and President, Whirlpool Asia effective December 31, 2025.SEC filing →
- 2026-03-16Item 5.02MEDIUMJames Peters, Executive Vice President, announced resignation effective March 30, 2026. Had previously stepped down as CFO and President, Whirlpool Asia effective December 31, 2025 as part of ongoing talent planning. No successor named for EVP role.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. How we score · Editorial policy
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Rating Breakdown
4 floor-breakers
Technicals below the gate floor. Component breakdown shows what dragged the score down.static
Cyclical trough — margins compressed or negative. Profitability typically recovers with the cycle, but floor fires on current data.static
Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static
No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Engine safety override at $32.65: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.6/10. Specifically: Elevated put/call ratio: 1.39; Below-average business quality; Below long-term trend. Chart setup: Death cross but MACD improving, RSI 62. Prior stop was $30.36. Score 4.6/10, moderate confidence.
Analyst target $31.95 reached (−2.1% from $32.65); no take-profit level is published. Prior stop was $30.36. Stop-loss: $30.36.
Concentration risk — Supplier: single-source suppliers for proprietary components; Target reached (-2.1% upside); Quality below floor (1.4 < 4.0).
Whirlpool Corporation trades at a P/E of N/A (forward 32.7). TrendMatrix value score: 6.3/10. Verdict: Sell.
21 analysts rate WHR, with a consensus score of 2.5/5. 11 analysts publish price targets averaging $37.
What does Whirlpool Corporation do?Whirlpool manufactures and markets major and small home appliances across MDA North America, MDA Latin America, and SDA...
Whirlpool manufactures and markets major and small home appliances across MDA North America, MDA Latin America, and SDA Global segments, generating approximately $16 billion in net sales with 41,000 employees across 27 countries in 2025. Products sold under Whirlpool, KitchenAid, Maytag, Brastemp, and other brands reach consumers through retailers, distributors, builders, and direct channels.