Whirlpool Corporation (WHR) Stock Analysis
Falling Knife setup
Consumer Cyclical · Furnishings, Fixtures & Appliances
Sell if holding. Engine safety override at $39.60: Quality below floor (1.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 1.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend.
Whirlpool manufactures and markets major home appliances—laundry, refrigerators, cooking, dishwashers—and small domestic appliances globally under brands including Whirlpool, KitchenAid, Maytag, and InSinkErator, with ~$16 billion in annual net sales and ~41,000 employees. Three... Read more
Sell if holding. Engine safety override at $39.60: Quality below floor (1.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 1.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend. Chart setup: Death cross, below all MAs, RSI 20, MACD bearish. Score 4.8/10, moderate confidence.
Passes 7/9 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, earnings proximity 71d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and death cross (50MA < 200MA). Suitability: aggressive.
Recent Developments — Whirlpool Corporation
Latest news
- 10 Consumer Discretionary Stocks Whale Activity In Today's Session — benzinga May 20, 2026 neutral
- Appaloosa Management Decreases Stake In Whirlpool Corp By 50% To 1,950,000 Shares; Takes New Stake In ASML With 49,500 S — benzinga May 15, 2026 negative
- This Whirlpool Analyst Is No Longer Bullish; Here Are Top 5 Downgrades For Thursday — benzinga May 14, 2026 negative
- Goldman Sachs Downgrades Whirlpool to Neutral, Lowers Price Target to $53 — benzinga May 14, 2026 negative
- Twilio To Rally Over 25%? Here Are 10 Top Analyst Forecasts For Monday — benzinga May 11, 2026 neutral
Generated 2026-05-20T21:06:21Z.
Thesis
Key Metrics
Quality Signals
Options Flow
Material Events(8-K, last 90d)
- 2026-03-16Item 5.02HIGHJames Peters, EVP and CFO, resigned effective March 30, 2026. He had previously stepped down as CFO on December 31, 2025. No successor named in this filing.SEC filing →
- 2026-04-01Item 5.02LOWJames Peters' employment with Whirlpool terminated March 30, 2026 per a Waiver and Release Agreement. He will receive $3,046,500 in two installments. Follow-up to previously disclosed resignation.SEC filing →
- 2026-04-03Item 5.02LOWAlessandro Perucchetti (formerly EVP and President, Whirlpool North America, who stepped down Jan 1, 2026) had employment terminated March 31, 2026. Will receive $2,997,560 in two installments.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
3 floor-breakers·1 ceiling hit
Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static
Quality below the gate floor. Component breakdown shows what dragged the score down.static
No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Engine safety override at $39.60: Quality below floor (1.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 1.7:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend. Chart setup: Death cross, below all MAs, RSI 20, MACD bearish. Prior stop was $37.91. Score 4.8/10, moderate confidence.
Take-profit target: $49.19 (+24.6% upside). Prior stop was $37.91. Stop-loss: $37.91.
Quality below floor (1.7 < 4.0).
Whirlpool Corporation trades at a P/E of 13.4 (forward 8.1). TrendMatrix value score: 8.6/10. Verdict: Sell.
20 analysts cover WHR with a consensus score of 2.6/5. Average price target: $57.
What does Whirlpool Corporation do?Whirlpool manufactures and markets major home appliances—laundry, refrigerators, cooking, dishwashers—and small...
Whirlpool manufactures and markets major home appliances—laundry, refrigerators, cooking, dishwashers—and small domestic appliances globally under brands including Whirlpool, KitchenAid, Maytag, and InSinkErator, with ~$16 billion in annual net sales and ~41,000 employees. Three segments: MDA North America, MDA Latin America, and SDA Global. The company exited Europe (contributed to Beko Europe in 2024) and reduced its India stake below majority.