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Vipshop Holdings Limited (VIPS) Stock Analysis

Range Bound setup

Buy WaitVALUE-TRAP 1/5High Confidence

Consumer Cyclical · Internet Retail

Earnings in 1 day (2026-05-21). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Wait for pullback to $13.50. Weak momentum; also below 200-day MA (death cross) — blocks BUY_NOW at $14.10. Engine's entry $13.50 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1); Sector modifier (Consumer Cyclical): -1.5.

Vipshop Holdings Limited operates online platforms in the People's Republic of China. The company operates through Vip.com, Shan Shan Outlets, and Others segments. It provides womenswear, menswear, sportswear and sporting goods, baby and children products, shoes and bags,... Read more

$14.10+29.4% A.UpsideScore 5.1/10#10 of 18 Internet Retail
QualityF-score6 / 9FCF yield40.44%
IncomeYield4.39%Payout24.66%sustainable
Entry $13.50(Support Atr Sticky)Stop $12.65Target $18.12(analyst − 10%)A.R:R 4.7:1Setup A.R:R 6.7:1
Analyst target$20.13+42.8%21 analysts
$18.12our TP
$14.10price
$20.13mean
$25

Wait for pullback to $13.50. Weak momentum; also below 200-day MA (death cross) — blocks BUY_NOW at $14.10. Engine's entry $13.50 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1); Sector modifier (Consumer Cyclical): -1.5. Chart setup: RSI 46 mid-range, Bollinger mid-band. Earnings in 1 day. Wait until post-earnings. Score 5.1/10, high confidence.

Passes 6/9 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and death cross (50MA < 200MA) and earnings proximity 1d<=7d. Suitability: moderate.

Val9.4Qual4.1Grw2.8Mom2.1Sent6.5Ins5.0Peer3.6Tech6.1Risk7.25.1OVERALL

Recent Developments — Vipshop Holdings Limited

Latest news

Generated 2026-05-20T21:06:21Z.

Thesis

Rewards
No bull case signals
Risks
V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1)
Sector modifier (Consumer Cyclical): -1.5

Key Metrics

P/E (TTM)6.8
P/E (Fwd)5.1
Mkt Cap$6.8B
EV/EBITDA-1.8
Profit Mgn6.8%
ROE17.2%
Rev Growth-2.3%
Beta0.63
Dividend4.39%
Rating analysts27

Quality Signals

Piotroski F6/9

Options Flow

P/C0.29bullish
IV61%elevated
Max Pain$7-50.4% vs spot

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

3 floor-breakers·1 ceiling hit

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Volume
0.0
Obv
1.0
Ma Position
1.5
Macd
3.7
Rsi
4.5
Volume distribution (falling OBV)Below 200-MA, MA slope flat

Revenue shrinking — -2.3% YoY. Growth thesis broken unless recovery story develops.static

Revenue Growth
1.9
Earnings Growth
3.8
Declining revenue: -2%

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
0.0
Quality Rank
5.8
Value Rank
8.8
Attractive P/E vs peers
GatesMomentum 2.1<4.5Death cross (50MA < 200MA)EARNINGS PROXIMITY 1d<=7dA.R:R 4.7 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
46 · Neutral
↓ 20D MA↓ 50D MA↓ 200D MADEATH CROSSSupport $13.79Resistance $15.23

Price Targets

$13
$14
$18
A.Upside+28.5%
A.R:R4.7:1
Setup A.R:R (at entry)6.7:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Earnings in 1 day - binary event risk
! Momentum score 2.1/10 — below 4.5 minimum
! Death cross — 50-day MA below 200-day MA

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-05-21 (1d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is VIPS stock a buy right now?

Wait for pullback to $13.50. Weak momentum; also below 200-day MA (death cross) — blocks BUY_NOW at $14.10. Engine's entry $13.50 (Support Atr Sticky) is the shallowest technical level that clears the 2:1 A.R:R minimum. Key risks: V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1); Sector modifier (Consumer Cyclical): -1.5. Chart setup: RSI 46 mid-range, Bollinger mid-band. Earnings in 1 day. Wait until post-earnings. Target $18.12 (+28.5%), stop $12.65 (−11.5%), Setup A.R:R 6.7:1. Score 5.1/10, high confidence.

What is the VIPS stock price target?

Take-profit target: $18.12 (+29.4% upside). Target $18.12 (+28.5%), stop $12.65 (−11.5%), Setup A.R:R 6.7:1. Stop-loss: $12.65.

What are the risks of investing in VIPS?

V7 low-quality RISK_OFF penalty: -0.5 (Q=4.1); Sector modifier (Consumer Cyclical): -1.5.

Is VIPS overvalued or undervalued?

Vipshop Holdings Limited trades at a P/E of 6.8 (forward 5.1). TrendMatrix value score: 9.4/10. Verdict: Buy (Wait for Entry).

What do analysts say about VIPS?

27 analysts cover VIPS with a consensus score of 3.8/5. Average price target: $20.

What does Vipshop Holdings Limited do?Vipshop Holdings Limited operates online platforms in the People's Republic of China. The company operates through...

Vipshop Holdings Limited operates online platforms in the People's Republic of China. The company operates through Vip.com, Shan Shan Outlets, and Others segments. It provides womenswear, menswear, sportswear and sporting goods, baby and children products, shoes and bags, skincare and cosmetics, home goods and other lifestyle products, and supermarket and other products. The company also engages in warehousing, retail business, product procurement, and software development and information technology support activities. It provides branded products through its vip.com and vipshop.com online platforms, as well as through retail stores. Vipshop Holdings Limited was founded in 2008 and is headquartered in Guangzhou, the People's Republic of China.

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