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PGProcter & Gamble Company (The)Hold5.1·$145.64
HoldModerate Confidence
Investment thesis

Procter & Gamble has beaten earnings estimates in all 4 recent quarters, generates a 31% ROE with a wide economic moat, and exhibits strong momentum with rising on-balance volume, but the stock is priced above analyst targets with -2.2% upside and carries significant geographic and supplier concentration risks.

Thesis pillars

  • Roe Quality Compounding→Stable
  • Perfect Beat Streak Wide Moat↓Deteriorating
  • Geographic Supplier Concentration↓Deteriorating
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

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Procter & Gamble Company (The) (PG) Stock Analysis

Range Bound setup · Catalyst-Driven edge

HoldQualityModerate Confidence

Consumer Defensive · Household & Personal Products

Hold if already holding. Not a fresh buy at $145.64, but acceptable to hold if already in. Reasons: Concentration risk — Geographic: non-U.S. operations; Concentration risk — Supplier: single-source suppliers.

Procter & Gamble is a multinational consumer goods company selling branded household and personal care products in about 180 countries and territories, manufactured through operations in roughly 70 countries. Walmart accounted for approximately 16% of total sales in fiscal 2025,... Read more

$145.64-0.7% A.UpsideScore 5.1/10#12 of 18 Household & Personal Products
QualityF-score7 / 9FCF yield3.92%
IncomeYield2.95%(5y avg 2.50%)Payout64.33%
Stop $141.34Target $167.49(default +15%)A.R:R -0.1:1
Analyst target$160.61+10.3%23 analysts
$167.49our TP
$145.64price
$160.61mean
$186

Hold if already holding. Not a fresh buy at $145.64, but acceptable to hold if already in. Reasons: Concentration risk — Geographic: non-U.S. operations; Concentration risk — Supplier: single-source suppliers. Chart setup: RSI 47 mid-range, Bollinger mid-band. Maintain position. Not compelling to add more. Score 5.1/10, moderate confidence.

Passes 5/7 gates (clean insider activity, no SEC red flags, earnings proximity 27d clear, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and favorable risk/reward ratio. Suitability: moderate.

10-K grounded · weekly refresh

About Procter & Gamble Company (The)

About Procter & Gamble Company (The)

Procter & Gamble sold products in about 180 countries and territories in fiscal 2025, with operations outside the U.S. generating more than 50% of annual net sales. Walmart Inc. and its affiliates accounted for approximately 16% of total sales, and the company's top ten customers together represented 43% of total net sales — up from 40% in fiscal 2023 — while the company employed approximately 109,000 people, 49% of them in manufacturing roles.

P&G sells its portfolio of daily-use branded products through mass merchandisers, e-commerce and social commerce channels, grocery and membership club stores, drug and department stores, specialty beauty retailers, and direct-to-consumer channels, competing against both branded rivals and retailers' private-label products. The company sources almost all of its raw and packaging materials from third-party suppliers — some of them single-source — while manufacturing certain chemical raw materials itself; fuel, natural gas, and derivative products are also significant commodity inputs for both production and transportation. P&G's ability to meet customer needs and cost targets depends in part on maintaining sole-supplier and sole-manufacturing-plant arrangements as part of its broader supply chain optimization strategy, meaning a disruption at a single site can ripple across multiple brands rather than being contained to one product line. Growth also depends on continued investment in research and development and marketing to sustain premium pricing and brand loyalty against private-label and emerging competitors.

Show full overview

P&G's supply chain concentration compounds its currency exposure: the 10-K discloses certain sole-supplier and sole-manufacturing-plant arrangements as a named element of its cost-reduction strategy, meaning any single-site disruption could interrupt product supply across the diversified portfolio it depends on for balanced growth. That structural risk sits on top of a business where more than half of net sales already originate outside the U.S. and get translated back into U.S. dollars for reporting, so a supply disruption in one country and adverse currency movement in another can pressure results simultaneously rather than independently.

See also: Consumer Defensive · Household & Personal Products

From Procter & Gamble Company (The)'s most recent 10-K filing, extracted August 30, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-09-25
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Oct 22, 202627d to earnings· next earnings call

Thesis

Rewards
V7 quality resilience bonus: +0.2 (Q=7.2 in RISK_OFF)
Sector modifier (Consumer Defensive): +0.8
Strong earnings beat streak (4/4)
Risks
Concentration risk — Geographic: non-U.S. operations
Concentration risk — Supplier: single-source suppliers
Analyst target reached - limited upside remaining

Key Metrics

P/E (TTM)22.3
P/E (Fwd)19.7
Mkt Cap$338.6B
EV/EBITDA14.7
Profit Mgn18.4%
ROE30.3%
Rev Growth1.5%
Beta0.38
Dividend2.95%
Rating analysts37

Quality Signals

Piotroski F7/9MoatNarrow

Options Flow

P/C0.61bullish
IV30%low
Max Pain$134-8.0% vs spot

Concentration Risks(10-K Item 1A)

  • LOWCustomerWalmart Inc.16%
    10-K Item 1: 'Sales to Walmart Inc. and its affiliates represent approximately 16% of our total sales in 2025 and 2024 and 15% in 2023.'
  • MEDIUMCustomertop ten customers43%
    10-K Item 1: 'Our top ten customers accounted for 43% of our total net sales in 2025, 42% in 2024 and 40% in 2023.'
  • HIGHGeographicnon-U.S. operations
    10-K Item 1A: 'our operations outside the U.S. generate more than 50% of our annual net sales.'
  • HIGHSuppliersingle-source suppliers
    10-K Item 1: 'Almost all of the raw and packaging materials used by the Company are purchased from third parties, some of whom are single-source suppliers.'
  • HIGHSuppliersole manufacturing plant arrangements
    10-K Item 1A: 'Our ability to meet our customers’ needs and achieve cost targets depends on our ability to maintain key manufacturing and supply arrangements, including execution of supply chain optimizations and certain sole supplier or sole manufacturing plant arrangements.'

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Earnings Growth
0.0
Revenue Growth
2.9

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Volume
0.0
Obv
1.0
Ma Position
2.2
Rsi
4.5
Macd
7.3
Volume distribution (falling OBV)Below 200-MA but MA still rising (+0.1%/30d) — pullback in uptrend, not confirmed weakness
GatesMomentum 3.0<4.5A.R:R -0.1=NEGATIVEInsider activity: OKNo SEC red flagsEARNINGS PROXIMITY 27d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Moderate
RSI
47 · Neutral
↓ 20D MA↓ 50D MA↓ 200D MADEATH CROSSSupport $141.86Resistance $149.20

Price Targets

$141
$167
A.Upside-0.7%
A.R:R-0.1:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Target reached (-0.7% upside)
! momentum at 3.0 (below the engine's 4.5 threshold)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-10-22 (27d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is PG stock a buy right now?

Hold if already holding. Not a fresh buy at $145.64, but acceptable to hold if already in. Reasons: Concentration risk — Geographic: non-U.S. operations; Concentration risk — Supplier: single-source suppliers. Chart setup: RSI 47 mid-range, Bollinger mid-band. Maintain position. Not compelling to add more. Target $167.49 (+15.0%), stop $141.34 (−3.0%), A.R:R -0.1:1. Score 5.1/10, moderate confidence.

What is the PG stock price target?

Take-profit target: $167.49 (-0.7% upside). Target $167.49 (+15.0%), stop $141.34 (−3.0%), A.R:R -0.1:1. Stop-loss: $141.34.

What are the risks of investing in PG?

Concentration risk — Geographic: non-U.S. operations; Concentration risk — Supplier: single-source suppliers; Analyst target reached - limited upside remaining.

Is PG overvalued or undervalued?

Procter & Gamble Company (The) trades at a P/E of 22.3 (forward 19.7). TrendMatrix value score: 5.0/10. Verdict: Hold.

What do analysts say about PG?

37 analysts cover PG with a consensus score of 3.6/5. Average price target: $161.

What does Procter & Gamble Company (The) do?Procter & Gamble is a multinational consumer goods company selling branded household and personal care products in...

Procter & Gamble is a multinational consumer goods company selling branded household and personal care products in about 180 countries and territories, manufactured through operations in roughly 70 countries. Walmart accounted for approximately 16% of total sales in fiscal 2025, the top ten customers represented 43%, and operations outside the U.S. generated more than 50% of annual net sales.

Related stocks: UL (Unilever PLC) · CL (Colgate-Palmolive Company) · EL (Estee Lauder Companies, Inc. (T) · BUD (Anheuser-Busch Inbev SA Sponsor) · ABEV (Ambev S.A.)
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