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Colgate-Palmolive Company (CL) Stock Analysis

Breakout setup

SellVALUE-TRAP 1/5Moderate Confidence

Consumer Defensive · Household & Personal Products

Sell if holding. Analyst target reached at $89.92 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 16.4): -1.5.

Colgate-Palmolive manufactures and markets consumer products across Oral, Personal & Home Care and Pet Nutrition segments, with products sold in over 200 countries and approximately two-thirds of Net sales outside the United States. Fiscal 2025 net sales were approximately flat... Read more

$89.92-1.1% A.UpsideScore 5.5/10#6 of 13 Household & Personal Products
QualityF-score6 / 9FCF yield4.71%
IncomeYield2.41%(5y avg 2.32%)Payout80.62%at-risk
Stop $85.72Target $88.91(resistance)A.R:R -0.5:1
Analyst target$95.84+6.6%19 analysts
$88.91our TP
$89.92price
$95.84mean
$80
$105

Sell if holding. Analyst target reached at $89.92 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 16.4): -1.5. Chart setup: Golden cross, above all MAs, RSI 64, MACD bullish. Score 5.5/10, moderate confidence.

Passes 7/8 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, earnings proximity 74d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: conservative.

Recent Developments — Colgate-Palmolive Company

Material events (past 30 days)

  • May 1, 2026 MEDIUM Item 2.05: Colgate-Palmolive disclosed costs associated with its Strategic Growth and Productivity Program, a three-year restructuring initiative approved by the Board on July 31, 2025 to align organizational structure with 2030 strategy.

Generated 2026-05-20T20:21:21Z.

Thesis

Rewards
V7 quality resilience bonus: +0.2 (Q=7.7 in RISK_OFF)
Sector modifier (Consumer Defensive): +0.8
Strong earnings beat streak (4/4)
Risks
Analyst target reached - limited upside remaining
Leverage penalty (D/E 16.4): -1.5
Weak growth

Key Metrics

P/E (TTM)34.2
P/E (Fwd)21.8
Mkt Cap$70.5B
EV/EBITDA15.7
Profit Mgn10.0%
ROE363.6%
Rev Growth8.4%
Beta0.30
Dividend2.41%
Rating analysts30

Quality Signals

Piotroski F6/9MoatNarrow

Options Flow

P/C0.43bullish
IV38%normal
Max Pain$71-21.0% vs spot

Concentration Risks(10-K Item 1A)

  • LOWCustomerWalmart11%
    10-K Item 1: 'Our sales to Walmart, Inc. and its affiliates represented approximately 11% of our Net sales in 2025'

Material Events(8-K, last 90d)

  • 2026-05-01Item 2.05MEDIUM
    Colgate-Palmolive disclosed costs associated with its Strategic Growth and Productivity Program, a three-year restructuring initiative approved by the Board on July 31, 2025 to align organizational structure with 2030 strategy.
    SEC filing →
  • 2026-04-09Item 5.02MEDIUM
    Jennifer M. Daniels (CLO since 2014) to retire in 2026. Betsy Fishbone elected as successor CLO & Secretary effective June 1, 2026. Daniels appointed Vice Chair for transition. Clean handoff with named successor.
    SEC filing →
  • 2026-03-12Item 5.02LOW
    Christopher S. Boerner, Ph.D. (CEO of Bristol-Myers Squibb) elected to Colgate-Palmolive Board of Directors effective March 15, 2026.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

2 floor-breakers

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Earnings Growth
0.8
Revenue Growth
4.6

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
0.6
Support Resistance
0.9
52w Position
8.2
GatesA.R:R -0.5=NEGATIVEMomentum 7.1>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 74d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARBreakoutSuitability: Conservative
RSI
64 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $81.79Resistance $90.72

Price Targets

$86
$89
A.Upside-1.1%
A.R:R-0.5:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeRisk-Off

Risk Alerts

! Target reached (-4.1% upside)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-07-31 (74d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is CL stock a buy right now?

Sell if holding. Analyst target reached at $89.92 — A.R:R is negative (-0.5) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Leverage penalty (D/E 16.4): -1.5. Chart setup: Golden cross, above all MAs, RSI 64, MACD bullish. Prior stop was $85.72. Score 5.5/10, moderate confidence.

What is the CL stock price target?

Take-profit target: $88.91 (-1.1% upside). Prior stop was $85.72. Stop-loss: $85.72.

What are the risks of investing in CL?

Analyst target reached - limited upside remaining; Leverage penalty (D/E 16.4): -1.5; Weak growth.

Is CL overvalued or undervalued?

Colgate-Palmolive Company trades at a P/E of 34.2 (forward 21.8). TrendMatrix value score: 4.9/10. Verdict: Sell.

What do analysts say about CL?

30 analysts cover CL with a consensus score of 3.8/5. Average price target: $96.

What does Colgate-Palmolive Company do?Colgate-Palmolive manufactures and markets consumer products across Oral, Personal & Home Care and Pet Nutrition...

Colgate-Palmolive manufactures and markets consumer products across Oral, Personal & Home Care and Pet Nutrition segments, with products sold in over 200 countries and approximately two-thirds of Net sales outside the United States. Fiscal 2025 net sales were approximately flat versus prior year, with strength in oral care offset by macroeconomic headwinds.

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