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Lamar Advertising Company (LAMR) Stock Analysis

Breakout setup

SellVALUE-TRAP 1/5High Confidence

Real Estate · REIT - Specialty

Earnings in 6 days (2026-05-07). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Sell if holding. Analyst target reached at $137.75 — A.R:R is negative (-1.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.4% away).

Lamar Advertising is one of the largest U.S. outdoor advertising REITs, operating approximately 159,300 billboard displays, 144,400 logo sign displays in 24 states, and 40,600 transit advertising displays. Revenue from renting advertising space; local advertising was... Read more

$137.75-0.9% A.UpsideScore 4.9/10#11 of 14 REIT - Specialty
Stop $132.83Target $136.57(resistance)A.R:R -1.2:1
Analyst target$139.80+1.5%5 analysts
$136.57our TP
$137.75price
$139.80mean
$128
$150

Sell if holding. Analyst target reached at $137.75 — A.R:R is negative (-1.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.4% away). Chart setup: Golden cross, above all MAs, RSI 68, MACD bullish. Score 4.9/10, high confidence.

Passes 5/7 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear). Fails on favorable risk/reward ratio and earnings proximity 6d<=7d. Suitability: moderate.

Thesis

Rewards
High-quality business
Risks
Analyst target reached - limited upside remaining
Near 52-week high (1.4% away)
Leverage penalty (D/E 4.8): -1.5

Key Metrics

P/E (TTM)23.6
P/E (Fwd)22.4
Mkt Cap$13.8B
EV/EBITDA18.2
Profit Mgn25.9%
ROE57.2%
Rev Growth2.3%
Beta1.23
Dividend4.71%
Rating analysts13

Quality Signals

Piotroski F7/9

Options Flow

P/C1.15bearish
IV46%normal

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer

Rating Breakdown

3 floor-breakers

Growth below the gate floor. Component breakdown shows what dragged the score down.static

Revenue Growth
3.1
Earnings Growth
3.1

Priced at a premium — multiples above sector norms. Needs delivery on growth + margins to justify.static

Ev Ebitda
1.1
Analyst Target
3.0
Ps
6.1
P Ocf
6.7
P/OCF: 16.0x (FFO proxy — REITs gated off P/E)

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
0.9
Support Resistance
1.1
52w Position
9.8
GatesA.R:R -1.2=NEGATIVEEARNINGS PROXIMITY 6d<=7dMomentum 6.8>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTSEMI CYCLE PEAK CLEARBreakoutSuitability: Moderate
RSI
68 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $124.69Resistance $139.36

Price Targets

$133
$137
A.Upside-0.9%
A.R:R-1.2:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeCautious

Risk Alerts

! Target reached (-11.7% upside)
! Negative risk/reward — downside exceeds upside
! EARNINGS_PROXIMITY:6d<=7d

Earnings

M
M
M
M
0/4 beats
Next Earnings2026-05-07 (6d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is LAMR stock a buy right now?

Sell if holding. Analyst target reached at $137.75 — A.R:R is negative (-1.2) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (1.4% away). Chart setup: Golden cross, above all MAs, RSI 68, MACD bullish. Prior stop was $132.83. Score 4.9/10, high confidence.

What is the LAMR stock price target?

Take-profit target: $136.57 (-0.9% upside). Prior stop was $132.83. Stop-loss: $132.83.

What are the risks of investing in LAMR?

Analyst target reached - limited upside remaining; Near 52-week high (1.4% away); Leverage penalty (D/E 4.8): -1.5.

Is LAMR overvalued or undervalued?

Lamar Advertising Company trades at a P/E of 23.6 (forward 22.4). TrendMatrix value score: 3.7/10. Verdict: Sell.

What do analysts say about LAMR?

13 analysts cover LAMR with a consensus score of 3.8/5. Average price target: $140.

What does Lamar Advertising Company do?Lamar Advertising is one of the largest U.S. outdoor advertising REITs, operating approximately 159,300 billboard...

Lamar Advertising is one of the largest U.S. outdoor advertising REITs, operating approximately 159,300 billboard displays, 144,400 logo sign displays in 24 states, and 40,600 transit advertising displays. Revenue from renting advertising space; local advertising was approximately 79%% of outdoor net revenues in 2025. Holds 24 of 28 privatized state logo sign contracts.

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