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HTHHilltop Holdings Inc.Sell4.3·$38.60-0.57%
SellModerate Confidence
Investment thesis

Hilltop Holdings trades with roughly 0.8% headroom to its near-term price target, carries a Piotroski F-Score of 2/9 with no identifiable competitive moat, is experiencing revenue contraction of approximately 3%, and has 82% of its business concentrated in three states — the risk/reward of approximately 0.2-to-1 against you makes the setup difficult to justify even given a strong recent earnings surprise pattern.

Thesis pillars

  • Weak Quality No Competitive MoatStable
  • Geographic Concentration Cliff RiskStable
  • Declining Revenue No Growth CaseStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

Open full analysis

Hilltop Holdings Inc. (HTH) Stock Analysis

Breakout setup · Catalyst-Driven edge

SellVALUE-TRAP 1/5Moderate Confidence

Financial Services · Financial Conglomerates

Sell if holding. Engine safety override at $38.60: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: Below-average business quality.

Hilltop Holdings is a Texas-based financial holding company with three segments: banking (PlainsCapital Bank, $12.7 billion in assets at year-end 2025), broker-dealer (Hilltop Securities), and mortgage origination (PrimeLending). Revenue comes from Texas commercial and consumer... Read more

$38.60+1.4% A.UpsideScore 4.3/10#6 of 6 Financial Conglomerates
QualityF-score2 / 9FCF yield
IncomeYield1.96%(5y avg 1.99%)Payout28.14%sustainable
Stop $36.54Target $39.14(resistance)A.R:R -2.4:1
Analyst target$39.67+2.8%3 analysts
$39.14our TP
$38.60price
$39.67mean
$40

Sell if holding. Engine safety override at $38.60: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: Below-average business quality. Chart setup: Golden cross, above all MAs, RSI 51, MACD bullish. Score 4.3/10, moderate confidence.

Passes 6/10 gates (positive momentum, clean insider activity, news events none recent, earnings proximity 18d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio and finsvc regional cliff hard block. Suitability: aggressive.

10-K grounded · weekly refresh

About Hilltop Holdings Inc.

About Hilltop Holdings Inc.

Hilltop Holdings reported $15.8 billion in total assets at December 31, 2025, with $10.9 billion in deposits and $9.2 billion in total loans across its three segments. PlainsCapital Bank held $12.7 billion in assets, drawing deposits primarily from Texas residents and businesses. PrimeLending originated $8.9 billion in closed mortgage loan volume in 2025 — 85.9% purchase-related — from over 170 locations in 46 states.

Hilltop Holdings earns net interest income from a loan book in which non-owner-occupied commercial real estate represents 23.9% of loans held for investment, 1-4 family residential 21.0%, owner-occupied CRE 17.3%, and commercial and industrial loans 14.3%. The broker-dealer segment — Hilltop Securities — generated 82% of segment net revenues through Texas, New York, and California locations in 2025, operating across four product lines: public finance advisory, structured finance, fixed income services, and wealth management including clearing and securities lending. Hilltop Securities provided clearing services to 93 financial organizations at year-end 2025. PrimeLending funds originations through warehouse lines extended by the bank, sells substantially all loans to secondary market investors, and concentrates 44% of 2025 origination volume in Texas, California, and South Carolina collectively.

Show full overview

The banking segment conducts substantially all operations in Texas, linking credit quality and deposit stability directly to Texas economic conditions. The 10-K identifies commercial real estate market conditions as a discrete risk for the banking segment — significant given that non-owner-occupied CRE and owner-occupied CRE together account for more than 41% of loans held for investment, with construction and land development adding another 10.1%. If Texas real estate values weaken, both the CRE and construction portfolios could come under simultaneous pressure, magnifying the effect of any regional economic downturn.

See also: Financial Services · Financial Conglomerates

From Hilltop Holdings Inc.'s most recent 10-K filing, extracted June 10, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-07

Recent Developments — Hilltop Holdings Inc.

Generated 2026-07-07T10:21:37Z.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jul 23, 202618d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Single-region cliff: 82% exposure to Texas, New York and California (≥60% threshold). Regional macroeconomic shock = idiosyncratic terminal risk.
Concentration risk — Geographic: Texas banking operations
Concentration risk — Geographic: Texas, New York and California (82.0%)

Key Metrics

P/E (TTM)14.8
P/E (Fwd)16.2
Mkt Cap$2.3B
EV/EBITDA
Profit Mgn12.8%
ROE7.6%
Rev Growth-3.4%
Beta0.87
Dividend1.96%
Rating analysts11

Quality Signals

Piotroski F2/9

Options Flow

IV59%elevated

Concentration Risks(10-K Item 1A)

  • HIGHGeographicTexas banking operations
    10-K Item 1: 'The Bank has a presence in the large metropolitan markets in Texas and conducts substantially all of its banking operations in Texas'
  • HIGHGeographicTexas, New York and California82%
    10-K Item 1: '82% of the broker-dealer segment's net revenues during 2025 generated through locations in Texas, New York and California'
  • MEDIUMGeographicTexas, California and South Carolina44%
    10-K Item 1: '44% concentrated in Texas, California and South Carolina, collectively'

Material Events(8-K, last 90d)

  • 2026-04-28Item 5.02LOW
    Board appointed Dana Bober (former Ernst & Young Partner, Americas Financial Accounting Advisory Services) and Stephen Haworth (Vice Chairman of Flexpoint Ford LLC) as independent directors on April 23, 2026. Bober also appointed to Audit Committee. No officer departures cited.
    SEC filing →

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

3 floor-breakers

Revenue shrinking — -3.4% YoY. Growth thesis broken unless recovery story develops.static

Revenue Growth
1.7
Earnings Growth
1.7
Declining revenue: -3%

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
0.0
Quality Rank
2.5
Value Rank
2.8

Quality below the gate floor. Component breakdown shows what dragged the score down.static

Gross Margin
0.0
Roa
0.7
Piotroski F
2.2
Roe
2.5
Moat
3.6
Net Margin
6.4
Operating Margin
6.8
No competitive moatWeak Piotroski F-Score: 2/9
GatesA.R:R -2.4=NEGATIVEFINSVC REGIONAL CLIFF HARD BLOCKMomentum 4.8<5.5 (soft — BUY_NOW allowed but watch)Executive change: officer departure/appointmentMomentum 4.8>=4.5Insider activity: OKNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 18d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARBreakoutSuitability: Aggressive
RSI
51 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $36.79Resistance $39.94

Price Targets

$37
$39
A.Upside+1.4%
A.R:R-2.4:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-12.7% upside)
! Quality below floor (3.2 < 4.0)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-07-23 (18d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is HTH stock a buy right now?

Sell if holding. Engine safety override at $38.60: a dimension score below its floor triggers a hard block regardless of the otherwise-positive setup — overall score 4.3/10. Specifically: Below-average business quality. Chart setup: Golden cross, above all MAs, RSI 51, MACD bullish. Prior stop was $36.54. Score 4.3/10, moderate confidence.

What is the HTH stock price target?

Take-profit target: $39.14 (+1.4% upside). Prior stop was $36.54. Stop-loss: $36.54.

What are the risks of investing in HTH?

Single-region cliff: 82% exposure to Texas, New York and California (≥60% threshold). Regional macroeconomic shock = idiosyncratic terminal risk.; Concentration risk — Geographic: Texas banking operations; Concentration risk — Geographic: Texas, New York and California (82.0%).

Is HTH overvalued or undervalued?

Hilltop Holdings Inc. trades at a P/E of 14.8 (forward 16.2). TrendMatrix value score: 6.6/10. Verdict: Sell.

What do analysts say about HTH?

11 analysts cover HTH with a consensus score of 2.5/5. Average price target: $40.

What does Hilltop Holdings Inc. do?Hilltop Holdings is a Texas-based financial holding company with three segments: banking (PlainsCapital Bank, $12.7...

Hilltop Holdings is a Texas-based financial holding company with three segments: banking (PlainsCapital Bank, $12.7 billion in assets at year-end 2025), broker-dealer (Hilltop Securities), and mortgage origination (PrimeLending). Revenue comes from Texas commercial and consumer banking, fixed-income and public finance brokerage across 16 states, and $8.9 billion in annual mortgage originations through 170+ retail locations nationwide.

Related stocks: TREE (LendingTree, Inc.) · VOYA (Voya Financial, Inc.) · FRHC (Freedom Holding Corp.) · TMS (Teamshares Inc.)
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