Dollar General Corporation (DG) Stock Analysis
Falling Knife setup · Catalyst-Driven edge
Consumer Defensive · Discount Stores
Sell if holding. Momentum 4.2/10 is below the 5.0 floor at $103.44 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: Consumables (82.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.7).
Dollar General is the largest US discount retailer by store count with 20,893 stores in 48 states and Mexico as of early 2026, targeting low-income consumers with everyday-low-price merchandise (typically $10 or less). Consumables represent 82% of net sales; approximately 75% of... Read more
Sell if holding. Momentum 4.2/10 is below the 5.0 floor at $103.44 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: Consumables (82.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.7). Chart setup: Death cross, below all MAs, RSI 34, MACD bearish. Score 6.0/10, moderate confidence.
Passes 6/8 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum. Suitability: moderate.
Recent Developments — Dollar General Corporation
Latest news
- Evercore ISI Group Maintains In-Line on Dollar General, Lowers Price Target to $145 — benzinga Apr 21, 2026 negative
- Dollar General Partners With QSIC For AI Audio Rollout — benzinga Apr 15, 2026 positive
- Dollar General Plans To Launch AI-Enabled In-Store Audio Network Across 6,000 Stores To Deliver More Relevant, Localized — benzinga Apr 13, 2026 positive
Generated 2026-05-20T21:06:21Z.
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- HIGHProductConsumables82%10-K Item 1: 'Consumables| | 82.0| %'
Material Events(8-K, last 90d)
- 2026-03-24Item 5.02MEDIUMJerry Fleeman, age 52, hired as CEO-designate to succeed Todd Vasos effective January 1, 2027. Vasos continues as CEO until then and serves as Senior Advisor through April 2, 2027. Fleeman previously CEO of Ahold Delhaize USA.SEC filing →
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
10 dimensions · all in-band
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Momentum 4.2/10 is below the 5.0 floor at $103.44 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Concentration risk — Product: Consumables (82.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.7). Chart setup: Death cross, below all MAs, RSI 34, MACD bearish. Prior stop was $97.20. Score 6.0/10, moderate confidence.
Take-profit target: $130.47 (+26.1% upside). Prior stop was $97.20. Stop-loss: $97.20.
Concentration risk — Product: Consumables (82.0%); V7 low-quality RISK_OFF penalty: -0.5 (Q=4.7); Leverage penalty (D/E 1.8): -1.0.
Dollar General Corporation trades at a P/E of 15.5 (forward 13.3). TrendMatrix value score: 7.5/10. Verdict: Sell.
39 analysts cover DG with a consensus score of 3.8/5. Average price target: $145.
What does Dollar General Corporation do?Dollar General is the largest US discount retailer by store count with 20,893 stores in 48 states and Mexico as of...
Dollar General is the largest US discount retailer by store count with 20,893 stores in 48 states and Mexico as of early 2026, targeting low-income consumers with everyday-low-price merchandise (typically $10 or less). Consumables represent 82% of net sales; approximately 75% of the U.S. population lives within five miles of a store.