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BWMXBetterware de Mexico, S.A.P.I. Sell6.9·$17.98+0.95%
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Betterware de Mexico, S.A.P.I. (BWMX) Stock Analysis

Range Bound setup · Catalyst-Driven edge

SellVALUE-TRAP 1/5Moderate Confidence

Consumer Cyclical · Specialty Retail

Sell if holding. Engine flags exit at $17.98. Leverage penalty (D/E 2.9): -1.5.

Betterware de México, S.A.P.I. de C.V. operates as a direct-to-consumer selling company in the United States and Mexico. It operates through Home Organization Products; and Beauty and Personal Care Products segments. The Home Organization Products segment provides a portfolio of... Read more

$17.98+36.5% A.UpsideScore 6.9/10#2 of 24 Specialty Retail
QualityF-score7 / 9FCF yield289.68%
IncomeYield6.63%(5y avg 10.00%)Payout67.89%
Stop $16.72Target $24.54(analyst − 15%)A.R:R 4.8:1
Analyst target$28.87+60.6%3 analysts
$24.54our TP
$17.98price
$28.87mean
$31

Sell if holding. Engine flags exit at $17.98. Leverage penalty (D/E 2.9): -1.5. Chart setup: RSI 48 mid-range, Bollinger mid-band. Score 6.9/10, moderate confidence.

Passes 8/8 gates (positive momentum, favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, earnings proximity 19d clear, semi cycle peak clear, materials cycle peak clear). Suitability: aggressive.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Jul 23, 202619d to earnings· next earnings call

Thesis

Rewards
Strong earnings beat streak (3/4)
Attractive valuation
Margin of safety: 34%
Risks
Leverage penalty (D/E 2.9): -1.5

Key Metrics

P/E (TTM)9.9
P/E (Fwd)6.2
Mkt Cap$670M
EV/EBITDA1.7
Profit Mgn8.2%
ROE92.6%
Rev Growth0.3%
Beta1.03
Dividend6.63%
Rating analysts8

Quality Signals

Piotroski F7/9MoatNarrow

Options Flow

P/C1.00neutral
IV96%elevated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

1 ceiling hit

GatesMomentum 6.7>=5.5A.R:R 4.8 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 19d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRange BoundSuitability: Aggressive
RSI
48 · Neutral
20D MA 50D MA 200D MAGOLDEN CROSSSupport $17.11Resistance $18.89

Price Targets

$17
$25
A.Upside+36.5%
A.R:R4.8:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Analyst Consensus

Analysts8
Consensus4.1/5
Avg Target$29

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-07-23 (19d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is BWMX stock a buy right now?

Sell if holding. Engine flags exit at $17.98. Leverage penalty (D/E 2.9): -1.5. Chart setup: RSI 48 mid-range, Bollinger mid-band. Prior stop was $16.72. Score 6.9/10, moderate confidence.

What is the BWMX stock price target?

Take-profit target: $24.54 (+36.5% upside). Prior stop was $16.72. Stop-loss: $16.72.

What are the risks of investing in BWMX?

Leverage penalty (D/E 2.9): -1.5.

Is BWMX overvalued or undervalued?

Betterware de Mexico, S.A.P.I. trades at a P/E of 9.9 (forward 6.2). TrendMatrix value score: 9.6/10. Verdict: Sell.

What do analysts say about BWMX?

8 analysts cover BWMX with a consensus score of 4.1/5. Average price target: $29.

What does Betterware de Mexico, S.A.P.I. do?Betterware de México, S.A.P.I. de C.V. operates as a direct-to-consumer selling company in the United States and...

Betterware de México, S.A.P.I. de C.V. operates as a direct-to-consumer selling company in the United States and Mexico. It operates through Home Organization Products; and Beauty and Personal Care Products segments. The Home Organization Products segment provides a portfolio of products comprising kitchen and food preservation; home solutions; bedroom; bathroom; laundry and cleaning; wellness; and technology and mobility. The Beauty and Personal Care Products segment offers fragrances, color, skin care products, and toiletries. It sells its products through catalogues, as well as distributes through a network of distributors, associates, leaders, and consultants to the end customers. Betterware de México, S.A.P.I. de C.V. company is headquartered in El Arenal, Mexico. The company operates as a subsidiary of Campalier S.A. de C.V.

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