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BHFBrighthouse Financial, Inc.Sell6.4·$41.10
SellModerate Confidence
Investment thesis

Brighthouse Financial is a deeply discounted life insurer (forward P/E 2.2x, 40% analyst upside) in a capitulation-style downtrend, with four straight earnings misses and a 5.41 put/call ratio, so the valuation case is offset by heavy negative momentum and event risk in 4 days.

Thesis pillars

  • Deep Value And Analyst Upside↑Improving
  • Strong Revenue Growth→Stable
  • Missed Earnings Streak↓Deteriorating
  • +2 more pillars — see the Why tab for full reasoning

Pillars as of Nov 1, 2026, based on the 10-K filed Feb 24, 2026

Full reasoning →

Open full analysis

Brighthouse Financial, Inc. (BHF) Stock Analysis

Falling Knife setup

SellVALUE-TRAP 1/5ValueGrowthModerate Confidence

Financial Services · Insurance - Life

Sell if holding. Momentum 1.6/10 is below the 5.0 floor at $41.10 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Leverage penalty (D/E 1.8): -1.0; V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3).

Brighthouse Financial provides annuity and life insurance to over 2.0 million contract holders and policyholders in the U.S., organized into Annuities, Life, Run-off, and Corporate & Other segments. Total AUM was $206,157 million at year-end 2025, with the Annuities segment... Read more

$41.10+28.8% A.UpsideScore 6.4/10#5 of 16 Insurance - Life
QualityF-score4 / 9FCF yield841.01%
Stop $39.78Analyst target $52.92(−13% haircut)A.R:R 4.4:1
Analyst consensus$60.83+48.0%6 analysts with price targets
$52.92Analyst target
$41.10price
$60.83mean
$70

Sell if holding. Momentum 1.6/10 is below the 5.0 floor at $41.10 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Leverage penalty (D/E 1.8): -1.0; V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3). Chart setup: Death cross, below all MAs, RSI 11, MACD bearish. Score 6.4/10, moderate confidence.

Passes 7/9 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, earnings proximity no date, semi cycle peak clear, materials cycle peak clear). Fails on weak momentum and death cross (50MA < 200MA). Suitability: aggressive.

10-K grounded · weekly refresh

About Brighthouse Financial, Inc.

About Brighthouse Financial, Inc.

Brighthouse Financial managed $206,157 million in total assets under management at December 31, 2025, with the Annuities segment comprising $152,745 million and the Life segment $15,821 million. The company serves over 2.0 million annuity contracts and insurance policies in force, operating through Brighthouse Life Insurance Company, Brighthouse Life Insurance Company of NY, and New England Life Insurance Company. Substantially all premiums and policy fees originate in the U.S., delivered through independent distribution networks.

Brighthouse Financial earns revenue through mortality and expense fees, living and death benefit rider fees, investment management fees from Brighthouse Investment Advisers LLC, and spread income on general account assets. Shield Level Annuities generated $8,008 million in deposits in 2025, up from $6,857 million in 2023, with $35,621 million in liabilities outstanding at year-end 2025. The legacy variable annuity block carries $79,321 million in account value, of which approximately 75% includes guaranteed minimum living benefit riders—predominantly guaranteed minimum income benefits ($39,787 million account value) and guaranteed minimum withdrawal benefits ($19,094 million). In the third quarter of 2025, the company completed an initiative establishing standalone hedging programs separating Shield Annuity risk management from the variable annuity program. The Run-off segment holds $26,900 million in AUM tied to universal life secondary guarantee products sensitive to long-duration U.S. interest rate movements.

Show full overview

On November 6, 2025, Brighthouse Financial entered into a Merger Agreement under which Aquarian Parent plans to acquire BHF as a wholly-owned subsidiary; stockholder approval was obtained on February 12, 2026. Regulatory approvals from insurance regulators in Delaware, New York, and Massachusetts, as well as FINRA Rule 1017 approval for the change in control of Brighthouse Securities LLC, remain outstanding conditions to closing. A termination fee of approximately $144 million would be owed under certain circumstances if the Merger is not completed. In July 2025, S&P revised BHF's long-term issuer credit ratings to BBB from BBB+ and revised certain insurance subsidiary financial strength ratings to A from A+, with additional rating agency actions following the Merger announcement.

See also: Financial Services · Insurance - Life

From Brighthouse Financial, Inc.'s most recent 10-K filing, extracted June 9, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated Nov 5, 2026

Recent Developments — Brighthouse Financial, Inc.

Latest item Nov 5, 2026 · Generated 2026-11-06T11:33:13Z.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Nov 5, 2026Date unconfirmed· next earnings call

Thesis

Rewards
Sector modifier (Financial Services): +1.0
Attractive valuation
Strong growth profile
Risks
V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3)
Leverage penalty (D/E 1.8): -1.0
Consecutive earnings misses (4)

Key Metrics

P/E (TTM)3.2
P/E (Fwd)2.0
Mkt Cap$2.4B
EV/EBITDA—
Profit Mgn12.2%
ROE13.5%
Rev Growth86.7%
Beta0.81
DividendNone
Analysts with ratings14

Quality Signals

Piotroski F4/9MoatNarrow

Options Flow

P/C0.67bullish
IV104%elevated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. How we score · Editorial policy

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. People who build TrendMatrix, or entities they control, may hold positions, long or short, in securities it covers, and may trade them at any time. Positions are not disclosed individually. Verdicts are generated by an automated model applied by the same rules to every covered stock, and are not adjusted for any position held by the people who build TrendMatrix. We do not accept payment from issuers for coverage.

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Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers·2 ceiling hits

Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static

Macd
0.0
Obv
1.0
Ma Position
1.0
Rsi
3.0
Volume
3.2
Capitulation risk (RSI 11, below 200MA)Volume distribution (falling OBV)Below 200-MA, MA slope -4.3%/30d — confirmed downtrend

No near-term catalyst priced in. Thesis progression will come from fundamentals grinding, not event reaction.static

Earnings History
0.0
Surprise Avg
0.0
News Activity
6.0
Erm
6.5
Earnings concerns: 0B/4M
GatesMomentum 1.6<4.5Death cross (50MA < 200MA)A.R:R 4.4 ≥ 1.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY NO DATESEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARFalling KnifeSuitability: Aggressive
RSI
11 · Oversold
↓ 20D MA↓ 50D MA↓ 200D MADEATH CROSSSupport $41.01Resistance $49.45

Price Targets

$40
$53
A.Upside+28.8%
A.R:R4.4:1

Position Sizing

ConvictionNone
Suggested %0%
Max %0%
RegimeRisk-Off

Risk Alerts

! News modifier -1: HOLD_IF_HOLDING → SELL_IF_HOLDING
! momentum at 1.6 (below the engine's 4.5 threshold)
! Death cross — 50-day MA below 200-day MA

Earnings

M
M
M
M
0/4 beats
Next Earnings2026-11-05 (Date unconfirmed)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is BHF stock a buy right now?

Sell if holding. Momentum 1.6/10 is below the 5.0 floor at $41.10 — engine's falling-knife protection flags exit rather than catching a breakdown. Specifics: Leverage penalty (D/E 1.8): -1.0; V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3). Chart setup: Death cross, below all MAs, RSI 11, MACD bearish. Prior stop was $39.78. Score 6.4/10, moderate confidence.

What is the BHF stock price target?

Analyst target: $52.92 (+28.8% upside). Prior stop was $39.78. Stop-loss: $39.78.

What are the risks of investing in BHF?

V7 low-quality RISK_OFF penalty: -0.5 (Q=5.3); Leverage penalty (D/E 1.8): -1.0; Consecutive earnings misses (4).

Is BHF overvalued or undervalued?

Brighthouse Financial, Inc. trades at a P/E of 3.2 (forward 2.0). TrendMatrix value score: 9.8/10. Verdict: Sell.

What do analysts say about BHF?

14 analysts rate BHF, with a consensus score of 2.6/5. 6 analysts publish price targets averaging $61.

What does Brighthouse Financial, Inc. do?Brighthouse Financial provides annuity and life insurance to over 2.0 million contract holders and policyholders in the...

Brighthouse Financial provides annuity and life insurance to over 2.0 million contract holders and policyholders in the U.S., organized into Annuities, Life, Run-off, and Corporate & Other segments. Total AUM was $206,157 million at year-end 2025, with the Annuities segment holding $152,745 million. Products are sold through independent distribution channels.

Related stocks: LNC (Lincoln National Corporation) · ABX (Abacus Global Management, Inc.) · PRI (Primerica, Inc.) · GL (Globe Life Inc.) · JXN (Jackson Financial Inc.)
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