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YETIYETI Holdings, Inc.Hold5.9·$50.43+2.46%
YETI · Why this verdict

Why YETI Holdings (YETI) is rated HOLD

Updated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

VerdictHOLD
Overall score5.9/10
ConfidenceMEDIUM
MacroNEUTRAL

Thesis pillars

YETI's wide economic moat designation, ROE of 7.4x, strong gross margins, and perfect Piotroski F-Score of 9 out of 9 confirm it operates with durable brand advantages that allow premium pricing and repeat purchase behavior above commodity-level competition.

Stable
Quality breakdown
Expectation
Gross margins remain above 50% and ROE stays above 25% over the next 12 months, confirming the moat is holding against competition.

CounterPremium outdoor consumer brands are vulnerable to fast-follower competition at lower price points, and a spending slowdown in the aspirational consumer segment could rapidly erode YETI's pricing power.

With 79% of revenue derived from the United States, YETI is heavily exposed to U.S. consumer discretionary spending cycles, and any significant domestic recession or tariff-related cost increase on imported materials would disproportionately impact the company versus geographically diversified peers.

Stable
Bear case
Expectation
International revenue grows to represent more than 25% of total revenue within 12 months, reducing the U.S. concentration from 79% toward a more balanced profile.

CounterHigh U.S. concentration reflects strong brand penetration in a proven market rather than geographic risk; international expansion is capital-intensive and often dilutive to margins in early phases.

The stock has risen above its analyst price targets with implied negative 7.4% to the consensus, resulting in a negative asymmetry ratio of negative 0.49 and only 1.9% to the next technical resistance level while downside to the stop-loss is 7%—a risk-reward that does not favor new positions.

Stable
Warnings
Expectation
Analyst consensus target rises above $55 within 12 months through earnings upgrades following continued beats, restoring positive asymmetry above the 1.5x minimum.

CounterConsumer discretionary companies near 52-week highs with negative asymmetry historically underperform over the following 6 months as the stock consolidates or corrects toward fundamental support.

Three of four recent quarterly earnings beats with an average positive surprise of 13.7%, combined with a strong growth score driven by earnings growth, confirm that YETI is consistently operating above Wall Street models.

Stable
Earnings
Expectation
Earnings beats continue in at least 3 of the next 4 quarters and average EPS surprise stays above 10%.

CounterThe one quarterly miss of negative 10.6% in February 2026 came in a typically strong holiday quarter, raising the possibility that consumer demand is softening at the margin for premium outdoor products.

TrendMatrix Research · core thesis

Engine thesis — one sentence

YETI Holdings is a wide-moat consumer brand with a perfect Piotroski F-Score of 9 out of 9 and a 3-of-4 earnings beat record, but the stock has exceeded analyst price targets with negative asymmetry of negative 0.49 and high geographic concentration in the United States at 79%, leaving limited upside at current prices near $50.

Falsifiable statement — pillar-level invalidators below. Engine-derived; not personalized advice.

Per-dimension breakdown

Value

6.7/10data confidence 100%
ComponentSub-score
P/E5.0
P/S9.0
EV/EBITDA2.9
Fwd P/E8.0
PEG10.0
Analyst target4.0
  • Forward P/E: 15.0x
  • PEG: 0.22

Quality

6.5/10data confidence 100%
ComponentSub-score
ROE7.4
ROA6.9
Gross margin7.4
Op margin1.3
Net margin4.2
Current ratio7.3
FCF quality6.3
Moat7.6
Piotroski F10.0
  • Wide economic moat
  • Compounder quality: strong returns + growth
  • Strong Piotroski F-Score: 9/9

Growth

7.3/10data confidence 67%
ComponentSub-score
Rev growth4.6
EPS growth10.0

Momentum

3.4/10data confidence 100%
ComponentSub-score
RSI5.5
MACD0.0
OBV1.0
MA position9.0
Volume1.7
  • Volume distribution (falling OBV)
  • Above 200-day MA

Sentiment

6.1/10data confidence 100%
ComponentSub-score
Analyst rating7.3
Price target5.6
erm sentiment5.0

Insider

5.0/10data confidence 50%
ComponentSub-score
materiality5.0
holder change5.1
  • No net insider activity — $0 (0.000% of mkt cap)

Peer rank

4.7/10data confidence 80%
ComponentSub-score
value rank4.1
quality rank7.0
growth rank2.9

Technical

5.5/10data confidence 100%
ComponentSub-score
bollinger3.8
support resistance4.2
52w position9.2
gap5.0

Risk (lower is worse)

4.7/10data confidence 100%
ComponentSub-score
short interest3.4
days to cover5.6
volatility3.4
put call4.2
implied vol3.2
beta4.2
debt equity8.6
  • High IV: 61%
  • Concentration risks: 1 HIGH (10-K Item 1A — sized via position_sizing, validated via buy_confidence)

Catalyst

7.5/10data confidence 100%
ComponentSub-score
erm5.0
earnings history10.0
earnings timing5.0
surprise avg10.0
  • Perfect beat streak: 4Q

How the verdict was assembled

Engine trigger

Maintain position. Not compelling to add more.

Engine technical detail
verdict_path: L4:PATH_F_HOLD
Passed (6)
  • INSIDER:OK
  • 8K:CLEAN
  • NEWS_EVENTS:NONE_RECENT
  • EARNINGS_PROXIMITY:34d clear
  • SEMI_CYCLE_PEAK:CLEAR
  • MATERIALS_CYCLE_PEAK:CLEAR
Failed (2)
  • MOMENTUM:3.4<4.5
  • ASYMMETRY:-0.9=NEGATIVE
Warning (0)

none

Reward-to-Risk
-0.92
Upside
-6.7%
Downside
7.3%
Sizing output
AVOID

SetupRange Bound RSI 46 mid-range, Bollinger mid-band

EdgeNo clear edge No clear edge identified

SuitabilityAggressive Beta 1.73>1.3, MCap $3.8B<$5B

Investment implication

None of the engine's positive-conviction paths (C-quality, D-momentum) triggered — the F-path HOLD reflects balanced signals. Strongest-cleared gate: INSIDER:OK. Top dim: Catalyst at 7.5; weakest: Momentum at 3.4. No conviction either direction.

The strongest dimensions are Catalyst at 7.5, Growth at 7.3, and Value at 6.7; the weakest are Momentum at 3.4, Risk (lower is worse) at 4.7, and Peer rank at 4.7. The V9 engine flagged 2 failed gates, producing an asymmetric reward-to-risk of -0.92 and an engine sizing output of AVOID.

What would invalidate the thesis

Falsifying conditions — when triggered, the corresponding pillar's thesis is invalidated.

  • P1Wide Moat Compounder Quality

    Trip ifGross margin falls below 45%, declining more than 5 percentage points from the current level above 50%.

  • P2Us Concentration Geographic Risk

    Trip ifU.S. revenue declines more than 10% year-over-year in any of the next 2 reported quarters, indicating the domestic concentration is becoming a liability.

  • P3Target Exceeded Negative Asymmetry

    Trip ifPrice falls below $46.39 stop-loss, declining more than 7% from the current $49.88.

  • P4Earnings Beat Record Growth Profile

    Trip ifEPS surprise falls below negative 5% in at least 2 of the next 4 quarters.

Engine reasoning is mechanically derived from pipeline gate outputs. See decision view.

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