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TDAYUSA TODAY Co., Inc.Sell5.1·$8.83-0.34%
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USA TODAY Co., Inc. (TDAY) Stock Analysis

SellVALUE-TRAP 1/5High Confidence

Communication Services · Publishing

Sell if holding. Analyst target reached at $8.83 — A.R:R is negative (-1.1) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (0.8% away).

USA TODAY Co., Inc. operates as a media and digital marketing solutions company in the United States. It operates through three segments: Domestic Gannett Media, Newsquest, and Digital Marketing Solutions. The company's print offerings include home delivery on a subscription... Read more

$8.83-1.4% A.UpsideScore 5.1/10#4 of 6 Publishing
QualityF-score6 / 9FCF yield7.91%
Stop $8.27Target $8.71(resistance)A.R:R -1.1:1
Analyst target$8.51-3.6%6 analysts
$8.71our TP
$8.83price
$8.51mean
$5
$10

Sell if holding. Analyst target reached at $8.83 — A.R:R is negative (-1.1) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (0.8% away). Chart setup: No clear chart pattern; technical signals are mixed. Score 5.1/10, high confidence.

Passes 7/8 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, earnings proximity 33d clear, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio. Suitability: aggressive.

TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Thu, Aug 6, 202633d to earnings· next earnings call

Thesis

Rewards
Strong earnings beat streak (3/4)
Risks
Analyst target reached - limited upside remaining
Near 52-week high (0.8% away)
Leverage penalty (D/E 8.0): -1.5

Key Metrics

P/E (TTM)49.1
P/E (Fwd)28.0
Mkt Cap$1.3B
EV/EBITDA7.9
Profit Mgn1.3%
ROE19.9%
Rev Growth-4.0%
Beta1.40
DividendNone
Rating analysts12

Quality Signals

Piotroski F6/9

Options Flow

P/C0.43bullish
IV63%elevated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

Rating Breakdown

2 floor-breakers

Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static

Growth Rank
0.0
Quality Rank
2.5
Value Rank
3.3

Technicals below the gate floor. Component breakdown shows what dragged the score down.static

Bollinger
0.0
Support Resistance
0.4
52w Position
9.9
GatesA.R:R -1.1=NEGATIVEMomentum 6.9>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTEARNINGS PROXIMITY 33d clearSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARSuitability: Aggressive
RSI
77 · Overbought
20D MA 50D MA 200D MAGOLDEN CROSSSupport $7.51Resistance $8.89

Price Targets

$8
$9
A.Upside-1.4%
A.R:R-1.1:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-16.2% upside)
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
M
3/4 beats
Next Earnings2026-08-06 (33d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is TDAY stock a buy right now?

Sell if holding. Analyst target reached at $8.83 — A.R:R is negative (-1.1) — price has exceeded the analyst target. Reward from here is too thin for a buy — the engine flags exit. Additional concerns: Near 52-week high (0.8% away). Chart setup: No clear chart pattern; technical signals are mixed. Prior stop was $8.27. Score 5.1/10, high confidence.

What is the TDAY stock price target?

Take-profit target: $8.71 (-1.4% upside). Prior stop was $8.27. Stop-loss: $8.27.

What are the risks of investing in TDAY?

Analyst target reached - limited upside remaining; Near 52-week high (0.8% away); Leverage penalty (D/E 8.0): -1.5.

Is TDAY overvalued or undervalued?

USA TODAY Co., Inc. trades at a P/E of 49.1 (forward 28.0). TrendMatrix value score: 6.1/10. Verdict: Sell.

What do analysts say about TDAY?

12 analysts cover TDAY with a consensus score of 3.9/5. Average price target: $9.

What does USA TODAY Co., Inc. do?USA TODAY Co., Inc. operates as a media and digital marketing solutions company in the United States. It operates...

USA TODAY Co., Inc. operates as a media and digital marketing solutions company in the United States. It operates through three segments: Domestic Gannett Media, Newsquest, and Digital Marketing Solutions. The company's print offerings include home delivery on a subscription basis; single copy; and non-daily publications, such as shoppers and niche publications. It also provides digital-only subscription, including local media brands, USA TODAY NETWORK community events platform, magazines, sports, and games; and E-newspapers; and digital advertising and marketing services. In addition, the company offers digital news and media brands; daily and weekly newspapers; digital advertising and marketing products and solutions under the LocaliQ brand; cloud-based platform that offers a suite of products and solutions for marketing automation, AI-driven advertising optimization, and customizable reporting; commercial printing and distribution arrangements services; and prints commercial materials, including flyers, business cards, and invitations. USA TODAY Co., Inc. was formerly known as Gannett Co., Inc. and changed its name to USA TODAY Co., Inc. in October 2025. The company was founded in 1906 and is headquartered in Pittsford, New York.

Related stocks: WLYB (John Wiley & Sons, Inc.) · WLY (John Wiley & Sons, Inc.) · NYT (New York Times Company (The)) · SCHL (Scholastic Corporation) · PSO (Pearson, Plc)
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