Rocket Companies, Inc. (RKT) Stock Analysis
Financial Services · Mortgage Finance
Sell if holding. Engine safety override at $14.84: Quality below floor (3.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 2.1:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend.
Rocket Companies is a Detroit-based fintech operating Rocket Mortgage (nation's largest mortgage originator by loan units and servicer with $2.1T UPB), Redfin (real estate brokerage, acquired July 2025), and Rocket Close (title/settlement). Revenue comes from mortgage... Read more
Sell if holding. Engine safety override at $14.84: Quality below floor (3.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 2.1:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend. Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Score 4.8/10, moderate confidence.
Passes 5/7 gates (favorable risk/reward ratio, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear). Fails on weak momentum and earnings proximity 7d<=7d. Suitability: aggressive.
Thesis
Key Metrics
Quality Signals
Options Flow
Concentration Risks(10-K Item 1A)
- HIGHCustomerFannie Mae and Freddie Mac10-K Item 1A: 'Our business is highly dependent on Fannie Mae and Freddie Mac and certain U.S. government agencies'
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results. Full disclaimer
Rating Breakdown
3 floor-breakers
Ranks in the bottom of its industry peers on the composite signal. Better names in the same sector exist.static
Price action weak — below key moving averages, no momentum carry. Needs a base before trend-continuation setups apply.static
Unprofitable operations — net margin -1.0%. Quality floor flags this regardless of sector context.static
Price Targets
Position Sizing
Risk Alerts
Earnings
Verdict History
Frequently Asked Questions
Sell if holding. Engine safety override at $14.84: Quality below floor (3.7 < 4.0) triggers a hard block regardless of the otherwise-positive setup — overall score 4.8/10 and A.R:R 2.1:1 is above the 1.5:1 BUY gate. Specifically: Below-average business quality; Negative price momentum; Below long-term trend. Chart setup: No recognized chart pattern (not a breakout, bounce, continuation, recovery, falling knife, or range) — technicals mixed. Prior stop was $13.79. Score 4.8/10, moderate confidence.
Take-profit target: $18.03 (+21.6% upside). Prior stop was $13.79. Stop-loss: $13.79.
Concentration risk — Customer: Fannie Mae and Freddie Mac; Quality below floor (3.7 < 4.0).
Rocket Companies, Inc. trades at a P/E of N/A (forward 13.2). TrendMatrix value score: 7.8/10. Verdict: Sell.
19 analysts cover RKT with a consensus score of 3.6/5. Average price target: $21.
What does Rocket Companies, Inc. do?Rocket Companies is a Detroit-based fintech operating Rocket Mortgage (nation's largest mortgage originator by loan...
Rocket Companies is a Detroit-based fintech operating Rocket Mortgage (nation's largest mortgage originator by loan units and servicer with $2.1T UPB), Redfin (real estate brokerage, acquired July 2025), and Rocket Close (title/settlement). Revenue comes from mortgage origination, servicing fees, and platform services.