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SMGScotts Miracle-Gro Company (TheSell5.3·$68.85+0.41%
SMG · Why this verdict

Why Scotts Miracle-Gro Company (The (SMG) is rated SELL

Updated

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

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Methodology · Editorial policy & full disclaimer

VerdictSELL
Overall score5.3/10
ConfidenceMEDIUM
MacroNEUTRAL

Thesis pillars

The current price of $63.17 has reached the analyst consensus take-profit target of $63.22, with only 0.1% upside remaining, meaning the stock is priced at fair value with no margin of safety for new buyers entering at current levels.

Stable
Targets
Expectation
Analyst price targets are revised upward to at least $72 over 12 months, reflecting continued earnings growth, to reopen meaningful upside headroom.

CounterA stock in a breakout pattern with golden cross technical structure and positive momentum can trade above analyst targets for extended periods when the underlying operational momentum is strong; analysts may simply be slow to update targets.

Scotts is in a golden cross breakout pattern with an RSI of 64 and MACD bullish, above all major moving averages, with volume accumulation confirming institutional buying, suggesting the technical picture favors continued price strength if the fundamental earnings trend holds.

Stable
Momentum breakdown
Expectation
The golden cross pattern holds and the stock closes above $65 within 3 months, confirming the breakout is genuine rather than a false signal.

CounterA breakout at exactly the analyst price target is a common distribution point; institutions that drove the rally may use the target-price milestone as a sell signal, capping further upside and potentially reversing the breakout.

Scotts Miracle-Gro beat analyst earnings estimates in all 4 of the last 4 quarters including a 12.9% beat in the most recent quarter and a 23.3% beat the quarter before, demonstrating consistent ability to meet or exceed market expectations across seasonal agricultural cycles.

Stable
Earnings
Expectation
The earnings beat streak extends to at least 6 consecutive quarters with average surprise remaining above 8% over the next 12 months.

CounterConsumer lawn and garden spending is highly weather-dependent and sensitive to housing market activity; a cool spring or construction slowdown could easily interrupt the beat streak as consumers delay outdoor spending.

Free cash flow is 372% of net income and Scotts holds a Piotroski F-Score of 8 out of 9, indicating the company's accounting income substantially understates the real cash the business generates, which supports dividend sustainability and debt reduction.

Stable
Quality breakdown
Expectation
Free cash flow conversion remains above 200% of net income over the next 12 months, confirming the earnings quality advantage is structural rather than temporary.

CounterThe elevated free cash flow relative to net income may reflect depreciation-heavy accounting rather than superior cash generation; the operating margin advantage dissipates if raw material costs increase in a commodity inflation cycle.

TrendMatrix Research · core thesis

Engine thesis — one sentence

Scotts Miracle-Gro beat earnings in all 4 of the last 4 quarters with an average surprise of 12.9% and converts 372% of net income to free cash flow, but the stock has reached analyst price targets with essentially zero upside remaining, making the entry timing poor despite sound operational performance.

Falsifiable statement — pillar-level invalidators below. Engine-derived; not personalized advice.

Per-dimension breakdown

Value

6.7/10data confidence 100%
ComponentSub-score
P/E6.6
P/S9.5
EV/EBITDA4.8
Fwd P/E8.1
PEG7.3
Analyst target4.0
  • Forward P/E: 14.7x
  • PEG: 0.95

Quality

6.0/10data confidence 100%
ComponentSub-score
ROA5.9
Gross margin2.5
Op margin10.0
Net margin1.6
Current ratio4.8
FCF quality10.0
Moat4.4
Piotroski F8.9
  • Excellent cash conversion: 372% FCF/NI
  • No competitive moat
  • Strong Piotroski F-Score: 8/9

Growth

3.8/10data confidence 67%
ComponentSub-score
Rev growth3.8
EPS growth3.7

Momentum

7.0/10data confidence 100%
ComponentSub-score
RSI4.5
MACD10.0
OBV10.0
MA position9.0
Volume1.5
  • Overbought (RSI 71)
  • Volume accumulation (rising OBV)
  • Above 200-day MA

Sentiment

5.7/10data confidence 100%
ComponentSub-score
LLM sentiment4.5
Analyst rating6.6
Price target5.8
  • Light analyst coverage (6.0) — signal dampened

Insider

5.0/10data confidence 50%
ComponentSub-score
materiality5.0
holder change5.1
  • No net insider activity — $0 (0.000% of mkt cap)

Peer rank

3.4/10data confidence 80%
ComponentSub-score
value rank5.3
quality rank2.2
growth rank1.1

Technical

4.3/10data confidence 100%
ComponentSub-score
bollinger2.0
support resistance1.6
52w position9.2

Risk (lower is worse)

4.0/10data confidence 100%
ComponentSub-score
short interest3.6
days to cover4.2
volatility2.7
put call5.4
implied vol4.0
beta4.0

Catalyst

7.0/10data confidence 100%
ComponentSub-score
erm5.0
earnings history10.0
earnings timing5.0
surprise avg8.9
dividend safety5.0
news activity8.0
  • Perfect beat streak: 4Q
  • Dividend: 383.0%

How the verdict was assembled

Engine trigger

Multiple concerning factors. Consider reducing position.

Engine technical detail
verdict_path: L4:PATH_F_SELL
Passed (7)
  • MOMENTUM:7.0>=5.5
  • INSIDER:OK
  • 8K:CLEAN
  • NEWS_EVENTS:NONE_RECENT
  • EARNINGS_PROXIMITY:25d clear
  • SEMI_CYCLE_PEAK:CLEAR
  • MATERIALS_CYCLE_PEAK:CLEAR
Failed (1)
  • ASYMMETRY:-0.6=NEGATIVE
Warning (0)

none

Reward-to-Risk
-0.55
Upside
-8.2%
Downside
15.0%
Sizing output
AVOID

Setup No clear chart pattern; technical signals are mixed

EdgeCatalyst-Driven Earnings in 25d with 4/4 beat streak

SuitabilityAggressive Beta 1.80>1.3, MCap $4.0B<$5B

Investment implication

The F-path SELL output reflects an overall score of 5.3 below the 5.6 soft trigger — multiple weakening dimensions accumulated rather than a single hard-floor breach. The strongest dimension ( Momentum at 7.0) was not enough to lift the adjusted overall above the threshold. Co-occurring failed gates ( ASYMMETRY:-0.6=NEGATIVE) reinforce the read. Current asymmetry R:R is -0.55 — supplementary context, not the trigger for this path.

The strongest dimensions are Momentum at 7.0, Catalyst at 7.0, and Value at 6.7; the weakest are Peer rank at 3.4, Growth at 3.8, and Risk (lower is worse) at 4.0. The V9 engine flagged 1 failed gate, producing an asymmetric reward-to-risk of -0.55 and an engine sizing output of AVOID.

What would invalidate the thesis

Falsifying conditions — when triggered, the corresponding pillar's thesis is invalidated.

  • P1Perfect Four Quarter Beat Streak

    Trip ifEPS surprise falls below 0% in at least 2 of the next 4 quarters.

  • P2Exceptional Cash Conversion

    Trip ifFree cash flow conversion falls below 100% of net income in any reported annual period.

  • P3Price At Analyst Target Zero Upside

    Trip ifAnalyst consensus price target remains below $65 for more than 6 months while price holds above $60, indicating the valuation gap has closed permanently.

  • P4Positive Momentum Breakout

    Trip ifStock price drops below $55, more than 13% below the current price of $63.17, indicating the breakout has failed.

Engine reasoning is mechanically derived from pipeline gate outputs. See decision view.

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