large DSPs (Google and The Trade Desk)
“10-K Item 1: 'We depend upon a limited number of large DSPs for a large percentage of impressions purchased...Two of our largest DSP relationships are with Google and The Trade Desk.'”
Updated
The most significant concentration PubMatic discloses is large DSPs (Google and The Trade Desk), classified MEDIUM by disclosed size. Below: the full set from the latest 10-K — verbatim quotes, filing references, and a synthesis of what these exposures mean together.
Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.
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Source: PubMatic’s SEC Form 10-K filed — view the filing on SEC EDGAR ↗
Each card carries a disclosed-size chip (HIGH / MEDIUM / LOW — how large the exposure is as a share of revenue, not how dangerous it is) and a nature tag: Built-in(the company’s own model, geography, or products) or Outside party (an external customer, supplier, or distributor it relies on).
“10-K Item 1: 'We depend upon a limited number of large DSPs for a large percentage of impressions purchased...Two of our largest DSP relationships are with Google and The Trade Desk.'”
PubMatic's concentration risk sits on the demand side of its advertising marketplace: the company depends upon a limited number of large demand-side platforms for a large percentage of impressions purchased, with Google and The Trade Desk named as two of its largest DSP relationships. No specific percentage is disclosed, but this is characterized as a dependency exposure of moderate scale rather than a structural feature of the business model — it reflects the company's reliance on a small set of counterparties rather than an inherent characteristic of what PubMatic sells. Because DSPs sit between PubMatic and the advertisers actually spending money, a shift in how Google or The Trade Desk allocates spend, or a change in the commercial terms of those relationships, could have an outsized effect on PubMatic's revenue relative to a more fragmented demand base. With no other concentration exposures disclosed — no single customer, geography, or supplier flagged — this DSP dependency is the primary lens through which to assess concentration risk for the company, and it is a counterparty-specific risk rather than a macro-cyclical one.
For the engine’s reasoning on PUBM’s current verdict — including which dimensions drove the score — see the per-dimension breakdown.
| Symbol | Name | HIGH | MEDIUM | LOW | Total |
|---|---|---|---|---|---|
| ADSK | Autodesk, Inc. | 1 | 1 | 1 | 3 |
| ADEA | Adeia Inc. | 1 | 0 | 0 | 1 |
| AGYS | Agilysys, Inc. | 0 | 2 | 0 | 2 |
| PUBM● | PubMatic, Inc. | 0 | 1 | 0 | 1 |
| ADBE | Adobe Inc. | 0 | 0 | 0 | 0 |
| ADP | Automatic Data Processing, Inc. | 0 | 0 | 0 | 0 |
Concentration counts reflect items disclosed in each peer’s most recent 10-K; disclosed-size classification uses TrendMatrix’s internal 10-K extraction taxonomy.