coconut water
“10-K Item 1A: 'Our coconut water accounted for 96% of our revenue for the year ended December 31, 2025.'”
Updated
The most significant concentration The Vita Coco Company discloses is coconut water at 96%, classified HIGH by disclosed size. Below: the full set from the latest 10-K — verbatim quotes, filing references, and a synthesis of what these exposures mean together.
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Source: The Vita Coco Company’s SEC Form 10-K filed — view the filing on SEC EDGAR ↗
Each card carries a disclosed-size chip (HIGH / MEDIUM / LOW — how large the exposure is as a share of revenue, not how dangerous it is) and a nature tag: Built-in(the company’s own model, geography, or products) or Outside party (an external customer, supplier, or distributor it relies on).
“10-K Item 1A: 'Our coconut water accounted for 96% of our revenue for the year ended December 31, 2025.'”
“10-K Item 1A: 'our Americas operating segment, which accounted for approximately 83% of consolidated total net revenue in fiscal year 2025'”
“10-K Item 1A: 'The majority of our products are produced and packaged with materials sourced from a single supplier, Tetra Pak.'”
“10-K Item 1A: 'our largest distributor customer and the largest retail-direct customer together accounted for approximately 44% of our total net sales as of December 31, 2025'”
The company's concentration profile is unusually layered, with high-share exposures across product, geography, and supply simultaneously — making this one of the more concentrated disclosed profiles in a consumer beverage context. Coconut water accounted for 96% of revenue for the year ended December 31, 2025 — a high-share structural tilt that makes the entire business nearly coextensive with a single category. The Americas operating segment deepens the geographic concentration: it accounted for approximately 83% of consolidated total net revenue in fiscal year 2025, a high-share structural exposure that means international diversification is limited in practice. The supply chain adds a high-share dependency: the majority of products are produced and packaged with materials sourced from a single supplier, Tetra Pak. A single packaging supplier at majority scale is among the most operationally vulnerable configurations in consumer goods — pricing leverage sits with the supplier, and any supply disruption or contractual dispute would immediately affect production capacity across the product line. Customer concentration is moderate but still meaningful: the largest distributor customer and the largest retail-direct customer together accounted for approximately 44% of total net sales as of December 31, 2025, a dependency exposure concentrated in two relationships that sit at the top of the distribution stack. The combination of near-total product concentration, majority-Americas geographic concentration, single-supplier packaging dependency, and top-two customer concentration that approaches half of sales makes this profile notably concentrated across every disclosed axis.
For the engine’s reasoning on COCO’s current verdict — including which dimensions drove the score — see the per-dimension breakdown.
| Symbol | Name | HIGH | MEDIUM | LOW | Total |
|---|---|---|---|---|---|
| COCO● | The Vita Coco Company, Inc. | 3 | 1 | 0 | 4 |
| KO | Coca-Cola Company (The) | 2 | 3 | 0 | 5 |
| COKE | Coca-Cola Consolidated, Inc. | 1 | 0 | 2 | 3 |
| CELH | Celsius Holdings, Inc. | 0 | 1 | 0 | 1 |
| FIZZ | National Beverage Corp. | 0 | 1 | 0 | 1 |
| KDP | Keurig Dr Pepper Inc. | 0 | 0 | 1 | 1 |
Concentration counts reflect items disclosed in each peer’s most recent 10-K; disclosed-size classification uses TrendMatrix’s internal 10-K extraction taxonomy.