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SFStifel Financial CorporationHold6.5·$77.16-1.94%
HoldModerate Confidence
Investment thesis

Stifel Financial is an attractively valued capital markets firm with a wide economic moat, a perfect 4-quarter earnings beat streak, and strong financial health, but its death-cross technical pattern and thin 4.3% upside to analyst targets limit near-term entry appeal.

Thesis pillars

  • Wide Economic Moat Compounder QualityStable
  • Perfect Earnings Beat Streak Low SurpriseStable
  • Attractive Valuation Below PeersStable
  • +1 more pillar — see the Why tab for full reasoning

Full reasoning →

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Stifel Financial Corporation (SF) Stock Analysis

Recovery setup

HoldGrowthQualityModerate Confidence

Financial Services · Capital Markets

Earnings in 3 days (2026-07-22). Expect elevated volatility around the report — consider waiting for post-earnings price action before new entries.

Hold if already holding. Not a fresh buy at $77.16, but acceptable to hold if already in. Reason: Analyst target reached - limited upside remaining.

Stifel Financial provides wealth management, institutional brokerage, investment banking, and retail/commercial banking through 2,200+ financial advisors across 402 US branch offices, plus international operations. Client assets reached $551.9 billion at December 31, 2025. The... Read more

$77.16-4.0% A.UpsideScore 6.5/10#16 of 49 Capital Markets
QualityF-score8 / 9FCF yield
IncomeYield1.68%(5y avg 1.63%)Payout24.55%sustainable
Entry $68.83(support + ATR)Stop $65.78Target $77.53(resistance)A.R:R -0.3:1
Analyst target$85.13+10.3%8 analysts
$77.53our TP
$77.16price
$85.13mean
$103

Hold if already holding. Not a fresh buy at $77.16, but acceptable to hold if already in. Reason: Analyst target reached - limited upside remaining. Chart setup: Death cross but MACD improving, RSI 72. Downgraded from BUY WAIT — price $77.16 has reached target $77.53. No upside to wait for. Score 6.5/10, moderate confidence.

Passes 6/9 gates (positive momentum, clean insider activity, no SEC red flags, news events none recent, semi cycle peak clear, materials cycle peak clear). Fails on favorable risk/reward ratio and earnings proximity 3d<=7d. Suitability: moderate.

10-K grounded · weekly refresh

About Stifel Financial Corporation

About Stifel Financial Corporation

Stifel Financial held $551.9 billion in client assets at December 31, 2025, up from $11.7 billion in 1997, supported by more than 2,200 financial advisors in 402 branch offices across 48 states. The company's three segments — Global Wealth Management, Institutional Group, and Stifel Bancorp — employed over 9,000 associates, with operations extending to the United Kingdom, Europe, and Canada. Stifel operates as a financial holding company under Federal Reserve Board supervision.

Stifel earns revenue across three segments: Global Wealth Management generates brokerage commissions and asset-based advisory fees on client assets in managed accounts; Institutional Group generates equity and fixed-income trading revenues, investment banking advisory fees, and underwriting commissions; and Stifel Bancorp generates net interest income on commercial real estate, C&I, residential mortgage, securities-based lending, and venture banking loans, funded primarily by client cash swept through the firm's multi-bank sweep program. In 2025, the company acquired B. Riley Financial's traditional wealth management business (36 advisors, approximately $4 billion in AUM, April 7, 2025) and Bryan, Garnier & Co., a European investment bank serving technology and healthcare clients (June 2, 2025). The firm sold Stifel Independent Advisors to an Equitable Holdings affiliate on February 2, 2026. No single client accounts for a material percentage of any segment's business.

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Stifel's net interest income is sensitive to short-term interest rate movements because bank deposits — funded primarily through a sweep program routing client brokerage cash into FDIC-insured accounts at Stifel Bancorp subsidiaries and third-party banks — constitute the primary funding source for the banking subsidiary. The 10-K states that short-term rate increases have historically benefited brokerage-side net earnings while rate decreases generally reduce them. Third-party bank fees from the sweep program also vary with rate levels and competitive demand for client cash; rapidly rising rates could cause clients to shift cash into higher-yielding alternatives, compressing Stifel Bancorp's low-cost deposit base and net interest margin.

See also: Financial Services · Capital Markets

From Stifel Financial Corporation's most recent 10-K filing, extracted June 11, 2026.

news + 30-day 8-K events · 5-min refresh

Recent developments

updated 2026-07-20
TrendMatrix Research · upcoming catalyst calendar

Upcoming dated catalysts

Wed, Jul 22, 20263d to earnings· next earnings call

Thesis

Rewards
No bull case signals
Risks
Analyst target reached - limited upside remaining

Key Metrics

P/E (TTM)15.0
P/E (Fwd)10.9
Mkt Cap$11.8B
EV/EBITDA
Profit Mgn15.6%
ROE15.3%
Rev Growth14.3%
Beta1.01
Dividend1.68%
Rating analysts16

Quality Signals

Piotroski F8/9MoatWideCompounder

Model-generated analysis — not investment advice. Not a registered investment advisor. Past performance does not guarantee future results.

Show full disclosure ▾

About TrendMatrix. TrendMatrix is a publisher of general securities research and market commentary. We publish on a regular schedule. All content is the same for every subscriber in a tier — we do not provide personalized investment advice and we do not take into account any individual subscriber's financial situation, investment objectives, risk tolerance, tax situation, or holdings.

Not investment advice. TrendMatrix is not a registered investment adviser. Our content is for informational and educational purposes only. Consult your own licensed investment adviser, broker, or tax professional before making any investment decision.

Conflicts and positions. The TrendMatrix editorial team frequently holds personal long-term positions in securities discussed. We disclose positions held at the time of publication on each piece. We maintain a trading-window policy: we do not initiate or close positions in the same direction as a TrendMatrix publication within 24 hours before or 72 hours after publication.

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No fiduciary duty. No fiduciary, advisory, or agency relationship is created between you and TrendMatrix by reading our content or subscribing to our service.

Performance. Past performance is not indicative of future results. Performance figures reflect the published model only and do not reflect any individual subscriber's actual results.

Methodology · Editorial policy & full disclaimer

Rating Breakdown

10 dimensions · all in-band

GatesA.R:R -0.3=NEGATIVEEARNINGS PROXIMITY 3d<=7dDeath cross (50MA < 200MA)Momentum 6.3>=5.5Insider activity: OKNo SEC red flagsNEWS EVENTS NONE RECENTSEMI CYCLE PEAK CLEARMATERIALS CYCLE PEAK CLEARRecoverySuitability: Moderate
RSI
72 · Overbought
20D MA 50D MA 200D MADEATH CROSSSupport $67.81Resistance $79.11

Price Targets

$66
$69
$78
A.Upside-4.0%
A.R:R-0.3:1

Position Sizing

ConvictionNone
Suggested %0.5%
Max %1%
RegimeSteady

Risk Alerts

! Target reached (-4.0% upside)
! Earnings in 3 days - binary event risk
! Negative risk/reward — downside exceeds upside

Earnings

B
B
B
B
4/4 beats
Next Earnings2026-07-22 (3d)

Verdict History

reverse chrono — latest first
Loading history...
Verdicts are recorded on every nightly pipeline run. Rows capture transitions (verdict flips, score deltas ≥0.3, entry/TP/SL changes). Rows with a ▶ can be expanded to see the change reason. Aggregate cohort performance is tracked in the recommendation ledger.
Frequently Asked Questions
Is SF stock a buy right now?

Hold if already holding. Not a fresh buy at $77.16, but acceptable to hold if already in. Reason: Analyst target reached - limited upside remaining. Chart setup: Death cross but MACD improving, RSI 72. Downgraded from BUY WAIT — price $77.16 has reached target $77.53. No upside to wait for. Target $77.53 (+0.5%), stop $65.78 (−17.3%), A.R:R -0.3:1. Score 6.5/10, moderate confidence.

What is the SF stock price target?

Take-profit target: $77.53 (-4.0% upside). Target $77.53 (+0.5%), stop $65.78 (−17.3%), A.R:R -0.3:1. Stop-loss: $65.78.

What are the risks of investing in SF?

Analyst target reached - limited upside remaining.

Is SF overvalued or undervalued?

Stifel Financial Corporation trades at a P/E of 15.0 (forward 10.9). TrendMatrix value score: 7.4/10. Verdict: Hold.

What do analysts say about SF?

16 analysts cover SF with a consensus score of 3.9/5. Average price target: $85.

What does Stifel Financial Corporation do?Stifel Financial provides wealth management, institutional brokerage, investment banking, and retail/commercial banking...

Stifel Financial provides wealth management, institutional brokerage, investment banking, and retail/commercial banking through 2,200+ financial advisors across 402 US branch offices, plus international operations. Client assets reached $551.9 billion at December 31, 2025. The company serves private clients, institutions, and corporations through Global Wealth Management, Institutional Group, and banking subsidiary Stifel Bancorp.

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