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CRH · Why this verdict

Why CRH (CRH) is rated SELL

Updated

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Methodology · Editorial policy & full disclaimer

VerdictSELL
Overall score5.8/10
ConfidenceMEDIUM
MacroNEUTRAL
TrendMatrix Research · core thesis

Engine thesis — one sentence

CRH trades with roughly 17% headroom to the near-term price objective and a 2.6-to-1 reward-to-risk setup in your favor, but poor free cash flow conversion at 21% of net income, a recent earnings miss, and a death-cross technical configuration temper the case for adding exposure — the setup favors caution over conviction.

Falsifiable statement — pillar-level invalidators below. Engine-derived; not personalized advice.

Thesis pillars

Sell-side consensus implies approximately 30% upside from current levels, with the near-term price objective roughly 17% above current price — providing a risk/reward of about 2.6-to-1 in your favor that makes the pricing geometry one of the more constructive aspects of the current setup.

Deteriorating
Sentiment breakdown
Expectation
Price approaches the take-profit objective of $128 over the next 12 months as construction demand remains stable and analyst targets hold at or above current consensus.

CounterAnalyst price targets in building-materials names are frequently calibrated to cyclical peaks; a construction activity slowdown or commodity cost increase could trigger a round of target reductions that compress both the implied upside and the discount simultaneously, leaving the setup far less attractive than the current geometry suggests.

Free cash flow represents only 21% of reported net income — converting just 21 cents of every dollar of accounting earnings into actual cash — which raises concerns about earnings quality and limits the company's capacity to fund shareholder returns or service debt organically.

Stable
Quality breakdown
Expectation
Free cash flow conversion improves above 50% of net income for two consecutive quarters, closing the earnings quality gap and removing the red flag designation.

CounterA Piotroski F-Score of 8 out of 9 indicates strong balance sheet mechanics; the low FCF-to-net-income ratio may reflect timing differences in working capital or lumpy capital expenditure rather than a structural quality problem, and may improve without any deterioration in operating performance.

The stock sits in a death-cross configuration but the long-term moving average is still rising at half a percent per month and MACD has turned constructive — the momentum profile describes this as a pullback within a broader uptrend rather than a confirmed breakdown, leaving the recovery thesis open.

Improving
Momentum breakdown
Expectation
Price reclaims the 200-day moving average and RSI holds above 50 for at least two consecutive months, confirming a recovery rather than continued distribution.

CounterA death cross in place means the near-term trend is still down despite MACD improvement; in a cyclical sector, interim inflection signals can reverse if macro or end-market conditions weaken before the technical pattern fully resolves into a confirmed recovery.

A beat on the most recent quarter was preceded by a narrow miss in the prior period and two positive surprises in the two earlier quarters — three of four quarters on the right side of consensus — with the most recent beat suggesting the miss may have been an isolated event rather than a deteriorating trend.

Stable
Bull case
Expectation
Beat rate improves to at least three of the next four quarters with average positive surprise above 2%, reinstating consistent execution and reducing the risk that the miss recurs.

CounterAverage positive surprise of only 2% leaves almost no margin for operational variance; in a building-materials business exposed to commodity costs and construction volumes, a single unfavorable quarter could easily produce another miss and erode confidence in the earnings story.

Per-dimension breakdown

Value

6.9/10data confidence 100%
ComponentSub-score
P/E7.2
P/S9.2
EV/EBITDA5.3
Fwd P/E7.9
PEG4.5
Analyst target7.5
  • Forward P/E: 15.2x
  • PEG: 2.00

Quality

5.7/10data confidence 100%
ComponentSub-score
ROE5.3
ROA4.0
Gross margin3.2
Op margin7.6
Net margin5.0
Current ratio5.7
FCF quality4.2
Moat6.2
Piotroski F10.0
  • Earnings quality warning: 53% FCF/NI
  • Strong Piotroski F-Score: 9/9

Growth

4.3/10data confidence 67%
ComponentSub-score
Rev growth3.9
EPS growth4.8

Momentum

5.7/10data confidence 100%
ComponentSub-score
RSI4.5
MACD10.0
OBV10.0
MA position4.0
Volume0.0
  • Volume accumulation (rising OBV)
  • Below 200-MA, MA slope -1.7%/30d — confirmed downtrend

Sentiment

8.1/10data confidence 100%
ComponentSub-score
Analyst rating9.0
Price target9.1
erm sentiment5.4
  • Analyst upside: 38%

Insider

7.3/10data confidence 75%
ComponentSub-score
materiality5.0
holder change10.0
notable moves7.0
  • Negligible insider selling — $155,832 (0.000% of mkt cap)
  • Institutions accumulating

Peer rank

3.8/10data confidence 80%
ComponentSub-score
value rank5.9
quality rank5.0
growth rank1.4

Technical

4.9/10data confidence 100%
ComponentSub-score
bollinger4.6
support resistance4.6
52w position5.4

Risk (lower is worse)

6.0/10data confidence 100%
ComponentSub-score
short interest8.8
days to cover7.8
volatility4.8
put call5.0
implied vol5.8
max pain risk3.0
beta6.2
debt equity6.3
  • Above max pain $75

Catalyst

4.5/10data confidence 100%
ComponentSub-score
erm5.0
earnings history3.3
earnings timing5.0
surprise avg2.9
dividend safety6.2
  • Earnings concerns: 2B/2M

How the verdict was assembled

Engine trigger

Maintain position. Not compelling to add more. | News modifier -1 (HOLD_IF_HOLDING → SELL_IF_HOLDING).

Engine technical detail
verdict_path: L4:PATH_F_HOLD|L3:NEWS_MOD=-1
Passed (8)
  • MOMENTUM:5.7>=5.5
  • ASYMMETRY:3.7>=1.5
  • INSIDER:OK
  • 8K:CLEAN
  • NEWS_EVENTS:NONE_RECENT
  • EARNINGS_PROXIMITY:79d clear
  • SEMI_CYCLE_PEAK:CLEAR
  • MATERIALS_CYCLE_PEAK:CLEAR
Failed (0)

none

Warning (1)
  • DEATH_CROSS:momentum=5.7>=5.0 recovering
Reward-to-Risk
3.72
Upside
+24.0%
Downside
6.5%
Sizing output
AVOID

SetupRecovery Death cross but MACD improving, RSI 51

EdgeNo clear edge No clear edge identified

SuitabilityModerate Balanced profile

Investment implication

None of the engine's positive-conviction paths (C-quality, D-momentum) triggered — the F-path HOLD reflects balanced signals. Strongest-cleared gate: MOMENTUM:5.7>=5.5. Top dim: Sentiment at 8.1; weakest: Peer rank at 3.8. No conviction either direction.

The strongest dimensions are Sentiment at 8.1, Insider at 7.3, and Value at 6.9; the weakest are Peer rank at 3.8, Growth at 4.3, and Catalyst at 4.5. The V9 engine cleared all gates with 1 warning, producing an asymmetric reward-to-risk of 3.72 and an engine sizing output of AVOID.

What would invalidate the thesis

Falsifying conditions — when triggered, the corresponding pillar's thesis is invalidated.

  • P1Analyst Consensus Recovery Upside

    Trip ifAnalyst consensus price target falls below $110 for 2 consecutive quarters, eliminating the implied discount.

  • P2Poor Free Cash Flow Conversion

    Trip ifFree cash flow conversion rises above 60% of net income for 2 consecutive quarters, resolving the quality concern.

  • P3Technical Recovery Not Confirmed

    Trip ifThe 200-day moving-average slope falls below 0% for 2 consecutive months, confirming a downtrend rather than a pullback.

  • P4Earnings Beat Record One Miss

    Trip ifEPS surprise falls below 0% for 2 consecutive quarters.

Engine reasoning is mechanically derived from pipeline gate outputs. See decision view.

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