# Household & Personal Products — Industry Hub

> Quantitative analysis from TrendMatrix. Data for informational use only — not investment advice.

Household & Personal Products companies manufacture consumer staples like soaps, shampoos, toothpaste, and razors—categories with stable demand but thin margins. These firms face headwinds from commodity price swings, retail consolidation, and shifting consumer preferences toward natural and sustainable products, offset by brand pricing power and international growth opportunities. TrendMatrix ranks 13 US-listed Household & Personal Products stocks by 10-dimension quantitative score, refreshed every 5 minutes during market hours with a full reanalysis nightly.

- **Parent sector:** Consumer Defensive
- **Stocks tracked:** 13 (primer N: 13)
- **Sentiment:** 3 bullish · 4 neutral · 6 bearish · avg score 5.3
- **Last updated:** 2026-04-25T16:28:11+00:00

## Ranked Stocks

| # | Symbol | Name | Verdict | Score | Price | Upside |
|---|---|---|---|---|---|---|
| 1 | [CL](https://trendmatrix.com/stocks/CL) | Colgate-Palmolive Company | STRONG_BUY_WAIT | 5.4 | $85.05 | +6.2% |
| 2 | [EL](https://trendmatrix.com/stocks/EL) | Estee Lauder Companies, Inc. (T | STRONG_BUY_WAIT | 5.0 | $76.99 | +14.6% |
| 3 | [CLX](https://trendmatrix.com/stocks/CLX) | Clorox Company (The) | STRONG_BUY_WAIT | 4.7 | $96.55 | +9.7% |
| 4 | [ELF](https://trendmatrix.com/stocks/ELF) | e.l.f. Beauty, Inc. | HOLD_IF_HOLDING | 5.9 | $63.48 | +34.1% |
| 5 | [IPAR](https://trendmatrix.com/stocks/IPAR) | Interparfums, Inc. | HOLD_IF_HOLDING | 5.7 | $90.89 | +3.9% |
| 6 | [PG](https://trendmatrix.com/stocks/PG) | Procter & Gamble Company (The) | HOLD_IF_HOLDING | 5.7 | $146.84 | +0.8% |
| 7 | [CHD](https://trendmatrix.com/stocks/CHD) | Church & Dwight Company, Inc. | HOLD_IF_HOLDING | 5.0 | $96.67 | +4.8% |
| 8 | [KMB](https://trendmatrix.com/stocks/KMB) | Kimberly-Clark Corporation | SELL_IF_HOLDING | 5.6 | $97.50 | +2.1% |
| 9 | [UL](https://trendmatrix.com/stocks/UL) | Unilever PLC | SELL_IF_HOLDING | 5.5 | $58.80 | -1.7% |
| 10 | [SPB](https://trendmatrix.com/stocks/SPB) | Spectrum Brands Holdings, Inc. | SELL_IF_HOLDING | 5.3 | $82.39 | +1.9% |
| 11 | [COTY](https://trendmatrix.com/stocks/COTY) | Coty Inc. | SELL_IF_HOLDING | 5.1 | $2.44 | +14.2% |
| 12 | [KVUE](https://trendmatrix.com/stocks/KVUE) | Kenvue Inc. | SELL_IF_HOLDING | 5.0 | $17.41 | +0.3% |
| 13 | [NWL](https://trendmatrix.com/stocks/NWL) | Newell Brands Inc. | SELL_IF_HOLDING | 5.0 | $4.09 | +0.4% |

## Recent 8-K Events (last 30 days)

- **KVUE** [Item 5.02] (2026-04-15): Heather Howlett (current Chief Accounting Officer) appointed interim CFO and Chief Accounting Officer effective May 12, 2026, succeeding departing CFO Amit Banati. Monthly stipend of $125,000 during interim role.
- **CL** [Item 5.02] (2026-04-09): Jennifer Daniels (CLO since 2014) to retire in 2026. Betsy Fishbone (Deputy CLO) appointed CLO effective June 1, 2026. Daniels elected Vice Chair for orderly transition of CLO responsibilities to Fishbone.
- **EL** [Item 2.05] (2026-04-01): Estee Lauder filed Amendment No. 5 updating its PRGP restructuring program. The expanded program includes reorganization, process simplification, outsourcing of select services, and evolution of go-to-market footprint. Total restructuring costs were previously guided at $500M-$700M.

## Cross-Company Themes

- **U.S. markets** — 2 companies (CLX, CHD)
- **China** — 2 companies (EL, ELF)
- **Walmart** — 2 companies (CLX, CHD)
- **The Home Depot, Lowe's and Walmart (H&G segment)** — 1 companies (SPB)
- **prestige fragrance brand licenses** — 1 companies (IPAR)

## Related Industries

- [Beverages - Non-Alcoholic](https://trendmatrix.com/industries/beverages-non-alcoholic) — 13 stocks
- [Education & Training Services](https://trendmatrix.com/industries/education-and-training-services) — 15 stocks
- [Discount Stores](https://trendmatrix.com/industries/discount-stores) — 9 stocks
- [Farm Products](https://trendmatrix.com/industries/farm-products) — 7 stocks
- [Beverages - Brewers](https://trendmatrix.com/industries/beverages-brewers) — 7 stocks

## Canonical Links

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- JSON: https://trendmatrix.com/api/industries/household-and-personal-products/rollup
- Markdown: https://trendmatrix.com/industries/household-and-personal-products.md